Software provides customer relationship management.

Press Release Summary:



Powertrak® v6.0 delivers native support for Microsoft Outlook, Microsoft Web technologies, and Microsoft .NET. It allows users to access one vertical solution as well as various add-on modules for advanced marketing, multi-channel sales, technical case management, eCommerce, and partner portals. Powertrak includes Office XP style interfaces and navigation, ability to view and manage personal and business relationships, and availability of hosted solutions for all functions.



Original Press Release:



Axonom Raises Bar with Major New Product Line of CRM Software; Powertrak V6.0 Extends Axonom Worldtrak Products to Microsoft Customer Relationship Management



Version 6.0 Delivers Native Support for Microsoft Outlook, Microsoft Web technologies and Microsoft .NET

STAMPEDE EXPO 2002 - MINNEAPOLIS, MN, September 17, 2002 - Axonom Inc., a leading provider of Microsoft and Outlook-centric CRM solutions, today announced the forthcoming release of Powertrak® V6.0, a new Worldtrak® product line developed to operate on top of the upcoming Microsoft® Customer Relationship Management solution. Powertrak V6.0 is a complete CRM offering that features comprehensive native support for Microsoft Outlook, Microsoft Web technologies and Microsoft .NET.

The release of Microsoft CRM creates a new category of CRM solutions designed to meet the needs of mid-tier companies. Scheduled to ship simultaneously with Microsoft CRM, Powertrak V6.0 marks Axonom's entry into this new CRM .NET mid-tier marketplace and is a global solution built for rapid and easy deployment.

Powertrak V6.0 delivers all of the functionality of the award-winning Worldtrak product series running within the Microsoft platform while taking advantage of the lower costs and easy maintenance inherent in Microsoft .NET. With Powertrak V6.0, companies seeking to leverage their investment in Microsoft technology now have more options to quickly implement CRM solutions as well as more flexibility and control in nurturing client relationships while controlling costs and increasing return on investment.

Powertrak V6.0 will include vertical solutions that meet the specific needs of the wealth management, non-profit management and high-tech manufacturing industries. Each industry solution supports active workflow and implementation procedures that follow proven industry best practices, allowing businesses to further drive ROI and increase revenues. Powertrak users will be able to access one vertical solution as well as various add-on modules for advanced marketing, multi-channel sales, technical case management, eCommerce, partner portals, call center and native Microsoft Outlook.

"Microsoft CRM holds the promise of standardizing CRM for Microsoft-centered businesses," explains Clark Dircz, chief executive officer of Axonom. "The new Microsoft CRM and .NET technologies provide a flexible and safe platform for mid-tier businesses that have been waiting to implement a CRM solution. By combining this safe Microsoft CRM path with the rich Worldtrak heritage, Powertrak delivers best-practice solutions for many industries and provides the increased productivity, improved customer service, and proven ROI that our Microsoft Outlook customers have had available to them for years. With Microsoft CRM shipping this calendar year, companies that want an industry-standard solution can kick off their projects right now and know that a complete solution that touches every customer-facing department will be ready when they are."

Powertrak V6.0 will provide integration into Microsoft Business Solutions accounting, as well as numerous legacy and back-office systems. Other key highlights include Office XP style interfaces and navigation, the ability to view and manage complex personal and business relationships, the availability of hosted solutions for all functions and support for .NET and ASPx.

Wealth Management

The Wealth Management solution allows users to:

o Consolidate and manage portfolios, accounts and all service views
o Manage major acquisitions and unique investments
o Queue and manage renewals, key portfolio dates and notifications
o Rank, categorize and market to customers by profitability
o Monitor securities and SEC compliance
o Non-Profit and Association Management

The Non-Profit and Association Management solution allows users to:

o Schedule and track events and related communications
o Track certification, training and courses
o Manage donations and fundraising
o Track, report and manage notifications related to legislation

High-Tech Manufacturing

The High-Tech Manufacturing solution allows users to:

o Optimize complex multi-channel forecasting and pipelines
o Manage certification and training and track courses for service personnel
o Implement self-help online service and fulfillment schedules

"Building out from the Microsoft CRM solution and Microsoft Outlook provides customers with a safe, simple to use and familiar access point," comments Mike Belongie, senior vice president with Axonom. "We have mature customers who are already running on Microsoft mail and Web platforms, so they have already seen ROI and quick results in the Worldtrak products. The combination of the new Microsoft offerings and Powertrak provide a robust path to achieve complete CRM solutions with solid scalability. Our broad group of partners, including select Microsoft Business Solutions partners, can deliver very compelling, high ROI solutions right now to quite a range of Microsoft customers."

Axonom Inc.

Axonom is a CRM Mid-Market focused company, providing Microsoft-based solutions to the financial services, non-profit and manufacturing industries. Axonom supports a North American and worldwide customer base. For further information please call Axonom at 888-814-2880 or visit our web sites at www.Axonom.com or worldtrak.com.

Contact:
Clark Dircz
888-814-2880
cdircz@axonom.com

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