Broadcom's VideoCore(R) Mobile Multimedia Processor Technology Selected by TCL for High-End Video Playback at Affordable Phone Prices
®BARCELONA, Spain, 3GSM World Congress, Feb. 13 -- Broadcom Corporation (NASDAQ:BRCM), a global leader in semiconductors for wired and wireless communications, today announced the adoption of its multimedia processor technology in a number of new mobile phone handsets from Chinese manufacturer TCL. The new handsets, which take advantage of the flexibility and strength of the Broadcom® VideoCore® multimedia processing technology, enable consumers to view video clips on the phone with screen resolutions substantially higher than other similarly priced phones.
Broadcom and TCL have collaborated to bring high quality multimedia functionality to mobile phone handsets. The first TCL phone model to result from this collaboration was the D308, which has been available in China for several months. An additional new TCL phone model will be launched on March 15, 2006, specifically for the Chinese market. Both TCL handsets are based on the Broadcom BCM2702 VideoCore mobile multimedia processor, which enables screen resolutions of CIF quality (352x288), as well as MPEG-4 encoding and decoding, JPEG image capture, MP3 music playback and a 2 megapixel digital camera.
"TCL is a leader in providing advanced multimedia features in affordable new handset designs and Broadcom is pleased to have collaborated with TCL on these new phones," said Robert Swann, Director of Marketing for Broadcom's Mobile Multimedia business unit. "Our VideoCore technology is a great match for these products, adding high-end video capabilities without significant impact on battery life or cost."
"Broadcom is a leader in advanced video technologies, so we are pleased to work with them to bring their advanced technology into our new multimedia handsets," said Mr. Wang Xong, Director of the Product Line of TCL Communication Technology (subsidiary of TCL Group).
VideoCore processors feature a power-efficient, two-dimensional digital signal processing (DSP) architecture that is particularly effective at low-power multimedia processing. Unlike most competing solutions, VideoCore processors are fully programmable, enabling developers to program and re-program different applications in software rather than requiring new chip designs for each new product. This flexibility has allowed device developers to quickly bring new media player and multimedia phone products to market to address the growing interest in these applications. For further details on Broadcom's VideoCore family visit www.broadcom.com/videocore.
Availability
The BCM2702 VideoCore mobile multimedia processor is shipping in production quantities. TCL's D308 phone is available today in the China market and will be shown at the 3GSM World Congress in Barcelona, Spain, February 13 to 16, 2006. Visit Broadcom's booth in the Fira de Barcelona in Hall 1, stand C78.
About Broadcom
Broadcom Corporation is a global leader in semiconductors for wired and wireless communications. Our products enable the delivery of voice, video, data and multimedia to and throughout the home, the office and the mobile environment. Broadcom provides the industry's broadest portfolio of state-of- the-art system-on-a-chip and software solutions to manufacturers of computing and networking equipment, digital entertainment and broadband access products, and mobile devices. These solutions support our core mission: Connecting everything®.
Broadcom, one of the world's largest fabless semiconductor companies with annual revenue of more than $2.5 billion, is headquartered in Irvine, Calif., and has offices and research facilities in North America, Asia and Europe. Broadcom may be contacted at 1-949-450-8700 or at www.broadcom.com.
Important factors that may cause such a difference for Broadcom in connection with mobile multimedia products include, but are not limited to, general economic and political conditions and specific conditions in the markets we address, including the volatility in the technology sector and semiconductor industry, trends in the broadband communications markets in various geographic regions, including seasonality in sales of consumer products into which our products are incorporated, and possible disruption in commercial activities related to terrorist activity or armed conflict in the United States and other locations; the rate at which our present and future customers and end-users adopt Broadcom's technologies and products in the markets for mobile multimedia applications; delays in the adoption and acceptance of industry standards in those markets; our ability to scale our operations in response to changes in demand for our existing products and services or demand for new products requested by our customers; intellectual property disputes and customer indemnification claims and other types of litigation risk; the gain or loss of a key customer, design win or order; our dependence on a few significant customers for a substantial portion of our revenue; the timing, rescheduling or cancellation of significant customer orders and our ability, as well as the ability of our customers, to manage inventory; our ability to retain, recruit and hire key executives, technical personnel and other employees in the positions and numbers, with the experience and capabilities, and at the compensation levels needed to implement our business and product plans; the effectiveness of our expense and product cost control and reduction efforts; our ability to specify, develop or acquire, complete, introduce, market and transition to volume production new products and technologies in a cost-effective and timely manner; competitive pressures and other factors such as the qualification, availability and pricing of competing products and technologies and the resulting effects on sales and pricing of our products; the timing of customer-industry qualification and certification of our products and the risks of non- qualification or non-certification; our ability to timely and accurately predict market requirements and evolving industry standards and to identify opportunities in new markets; changes in our product or customer mix; the volume of our product sales and pricing concessions on volume sales; the availability and pricing of third party semiconductor foundry and assembly capacity and raw materials; fluctuations in the manufacturing yields of our third party semiconductor foundries and other problems or delays in the fabrication, assembly, testing or delivery of our products; the risks of producing products with new suppliers and at new fabrication and assembly facilities; problems or delays that we may face in shifting our products to smaller geometry process technologies and in achieving higher levels of design integration; the quality of our products and any remediation costs; the risks and uncertainties associated with our international operations, particularly in light of recent events; the effects of natural disasters, public health emergencies, international conflicts and other events beyond our control; the level of orders received that can be shipped in a fiscal quarter; and other factors.
Our Annual Report on Form 10-K, subsequent Quarterly Reports on Form 10-Q, recent Current Reports on Form 8-K, and other Securities and Exchange Commission filings discuss the foregoing risks as well as other important risk factors that could contribute to such differences or otherwise affect our business, results of operations and financial condition. The forward-looking statements in this release speak only as of this date. We undertake no obligation to revise or update publicly any forward-looking statement for any reason.
Broadcom®, the pulse logo, Connecting everything®, the Connecting everything logo and VideoCore® are among the trademarks of Broadcom Corporation and/or its affiliates in the United States, certain other countries and/or the EU. Any other trademarks or trade names mentioned are the property of their respective owners.
Broadcom Trade Press Contact,
Jeremy Hyatt
Corporate Communications Manager
+1-949-926-5971
jhyatt@broadcom.com
Broadcom Investor Relations Contact
T. Peter Andrew
Vice President, Investor Relations
+1-949-926-5663
andrewtp@broadcom.com
Broadcom Technical Contact
Robert Swann
Director of Marketing, Mobile Multimedia
+44-1223-381352
rems@broadcom.com
Source: Broadcom Corporation; BRCM Mobile & Wireless
CONTACT: Trade Press, Jeremy Hyatt, Corporate Communications Manager,
+1-949-926-5971, jhyatt@broadcom.com, or Investor Relations, T. Peter
+Andrew,
Vice President, Investor Relations, +1-949-926-5663, andrewtp@broadcom.com, or Technical, Robert Swann, Director of Marketing, Mobile Multimedia,
+44-1223-381352, rems@broadcom.com
Web site: www.broadcom.com
