Web-Based System promotes patient weight management.

Press Release Summary:



Focused on behavior therapy, SenseWear® WMS (Weight Management Solution) helps patients and practitioners manage weight loss through personal health data. Practitioners as well as patients can continuously and accurately track health metrics such as calories burned, calories consumed, physical activity, and sleep. Allowing patients to better understand their metabolisms, solution helps improve patient health by increasing adherence to behavioral prescriptions.



Original Press Release:



BodyMedia Launches SenseWear® Weight Management Solution



First ever Web-based system helps patients and practitioners manage weight loss through personal health data

CHICAGO, June 22 -- BodyMedia, Inc., the pioneer in metabolic assessment and behavioral therapy solutions, announced today that it has launched SenseWear(R) WMS (Weight Management Solution) at the American Diabetes Association's (ADA) 67th Annual Scientific Sessions in Chicago.

SenseWear(R) WMS is the first ever web-based clinical weight management solution to focus on behavior therapy. Ideally suited for obesity, diabetes and cardiovascular disease (CVD), the system enables practitioners and patients to continuously and accurately track health metrics such as calories burned, calories consumed, physical activity and sleep. SenseWear(R) WMS is designed to improve patient outcomes by increasing patient adherence to behavioral prescriptions.

"By making patients' health and lifestyle metrics available through a web- based system, SenseWear(R) WMS is taking weight management to the next level," said Colleen Cook, President of Bariatric Support Centers International. "Having access to this personalized data allows each patient to better understand their own metabolism. With that understanding and the essential feedback that this program provides, patients will be empowered to make the changes necessary to reach and maintain a healthy weight and truly understand how behavior impacts weight and the daily management of their condition."

BodyMedia chose to announce SenseWear(R) WMS at the annual ADA show due to the overwhelming number of persons living with diabetes who are overweight and are in need of tools that can help them conveniently and accurately monitor their food, activity and sleep habits. BodyMedia will be inviting attendees to come by their booth and test drive the SenseWear(R) armband during the show which runs through Monday June 25th.

"BodyMedia is committed to advancing behavioral therapy by providing clinicians and patients with the most accurate and effective tools for the management of metabolic disorders," states Fernando Sanchez, CEO of BodyMedia. "Behavior is the foundation of healthcare. By improving it, together we can improve patient outcomes and turn the tide on diabetes, obesity and reduce the impact these diseases represent to our healthcare system."

About BodyMedia, Inc.

BodyMedia provides healthcare professionals with advanced metabolic assessment and behavioral therapy solutions for the treatment of obesity, diabetes and CVD. By increasing patient self-awareness of activity and sleep habits, particularly persons living with diabetes and obesity, BodyMedia's patented SenseWear(R) product line enables health practitioners to better promote behavioral change. For more information on the new SenseWear(R) Weight Management Solution, contact the sales department at 412-288-9901 or visit www.bodymedia.com

BodyMedia Contact:
Deborah Bedosky, Communications Manager
(412) 288-9901
dbedosky@bodymedia.com

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