WCM Software suits small to mid-sized businesses.
Share:
Press Release Summary:
Targeted at resellers in channel program, CS Express provides businesses with enterprise-class Web content management. Engage feature allows users to personalize site and marketers to deliver targeted campaigns on Web. DocLink lets users create and manage business documents within Windows Explorer interface, and integration with MS-Word allows content authors to create and publish content in Word. FirstSite provides tools and templates for deploying new site.
Original Press Release:
FatWire Software Introduces CS Express
- Product is Targeted for Resellers in FatWire's Growing Channel Program -
Mineola, NY - November 16, 2004 - FatWire Software, a leading provider of content management solutions for deploying Web sites and content-centric applications, today announced the rollout of CS Express, designed specifically to allow FatWire's growing reseller channel to offer an enterprise-class Web content management (WCM) solution to small and mid-sized organizations. CS Express has all the capabilities of FatWire's flagship product, Content Server. It is bundled and priced to allow smaller organizations to reap the benefits of the same best-of-breed technology used by Fortune 1,000 corporations, while being easy to deploy, simple to use, and cost effective.
"At FatWire, we understand that organizations of all types and sizes are looking to put content to work in support of business goals," said Charles Giametta, Vice President of North America Sales at FatWire. "Small and mid-sized companies have smaller budgets than large enterprises, but they still require a strong Web presence in order to compete. Previously, enterprise-scale WCM functionality was out of their reach. CS Express bridges that gap by providing enterprise-level functionality at a departmental price."
CS Express supports FatWire's rapidly growing channel program. The company is committed to partnering with VARs looking to expand their sales forces together with FatWire, selling a combined solution rather than just services. To help ensure that its channel partners are successful, FatWire allows its resellers to register and protect ownership of their sales opportunities, and provides incentives to its sales force for selling cooperatively with partners.
FatWire's reseller partners are embracing CS Express. "Other CM solutions built for departments and smaller businesses force customers to sacrifice capabilities," said Stephen Spressert, Vice President of Sales for SSI hubcity. "CS Express offers customers the best of both worlds, so they can get started quickly, while having the flexibility to support future growth. We see a distinctive value to a solution like CS Express that enhances the broader offering in this space from SSI hubcity and partners like Sun Microsystems."
CS Express provides all of the powerful capabilities of FatWire Content Server for managing a single domain or URL. It includes:
Engage - allows business people to personalize the site and marketers to deliver targeted campaigns on the Web.
DocLink - lets business users easily create and manage business documents within the Windows Explorer interface.
Integration with MS-Word - allows content authors to create and publish content in Word.
FirstSite - FatWire's quick-start tools, templates, and best practices for deploying a new site.
Also included with CS Express are three days of on-site consulting for knowledge transfer and implementation planning, along with the first year of maintenance & support, including software updates and basic technical support.
About FatWire Software and Content Server
FatWire Software helps organizations put content to work by deploying content-centric applications and Web sites. Organizations in financial services, manufacturing, retail, media/entertainment, telecommunications, healthcare, and government use FatWire's solutions to improve sales, customer service, partner effectiveness, and employee productivity.
FatWire's solutions are powered by Content Server, which combines complete business user control over the creation and presentation of content with a scalable architecture for dynamic content delivery and multi-site deployment. Unlike other Content Management solutions that focus on getting content under control, FatWire's solutions enable organizations to put content to work by delivering highly targeted and persuasive experiences to customers, partners, and employees.
Founded in 1996, FatWire has over 400 customers, including J.P. Morgan Chase, Sony, Radisson/SAS, European Space Agency, Nihon Seimei, and Bank of China. FatWire is headquartered in New York and operates offices throughout North America, Europe, and Asia-Pacific. For more information about FatWire Software's award-winning products and services, visit www.fatwire.com.
