Waves Introduces Improved MaxxBass(R) ASIC; New MX3000CS Offers Improved Audio Quality and New Features
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TEL-AVIV, Israel and KNOXVILLE, Tenn., Nov. 16 - WAVES AUDIO LTD., a leading provider of audio signal processing technologies, today introduced its improved, second generation MX3000CS MaxxBass ASIC. The new MX3000CS offers benefits in improved audio quality and several new features over the original MaxxBass ASIC. Samples of the MX3000CS are now available to OEMs.
"Waves' original MX3000AS MaxxBass ASIC has been hugely successful for both Waves and many of its customers," stated Paul Bundschuh, vice president sales & marketing, Waves Semiconductor Division. "Waves' MaxxBass has enabled audio quality breakthroughs from small embedded speakers in many applications. An entirely new market segment of high quality, small battery operated loudspeakers has been enabled with MaxxBass technology. For example iPod users have benefited from innovative MaxxBass enabled speaker products from Altec Lansing and several other manufacturers."
Waves improved on the already successful MaxxBass ASIC to better service customer needs in applications such as portable speakers and LCD TVs. The MX3000CS improves both the input dynamic range and Signal-to-Noise Ration (SNR) of the current MaxxBass ASIC by 6dB. Additionally, a noise gate has been added that can further improve perceived SNR when no audio input is present.
The MX3000CS offers several new features enabled with I2C commands, such as a programmable clock divider, a subwoofer low pass filter, and noise gate controls.
The MX3000CS also improves functionality in low cost systems without microcontroller by including new MaxxBass Intensity controls, power-on output delay to reduce pops, and a more robust reset circuit for 1 layer PCB designs.
The MX3000CS meets the green environmental requirements of the European RoHS (Restriction on Hazardous Substances) Directive. The new device eliminates lead (Pb) in the leadframe as well as other environmentally hazardous substances.
Waves will require existing MaxxBass ASIC customers to migrate to the improved MX3000CS version in early 2006.
Not a Bass Boost Technology
MaxxBass is not a bass boost technology, but instead uses a Waves patented psychoacoustic algorithm to allow you to hear bass far below the physical limitation of the speakers by taking advantage of the latest research in how sound is perceived. MaxxBass allows you to hear frequencies up to 1.5 octaves below what is generated. By enabling small full range speakers to be embedded in a wide range of consumer products, Waves is opening up a whole new realm of possible applications, including portable loudspeakers, car audio, LCD TVs, computers and home theater systems.
About Waves Audio Ltd:
Waves is the world's leading provider of audio signal processing tools for professionals. Its processors are used to improve sound quality in the creation of practically all of the world's most popular music, movie soundtrack and multimedia titles. Waves offers both award-winning embedded software for digital audio workstations and various hardware products tools to the world's most successful and demanding audio professionals. For more information, visit www.waves.com/ .
With more than a decade of leadership in the development of psychoacoustic signal processor algorithms, Waves now offers a variety of solutions under the Maxx(R) brand to manufacturers of consumer electronics to dramatically improve performance or reduce system costs. These solutions include custom semiconductor devices and licensing Waves proprietary algorithms to DSP and computer platforms. Its Maxx solutions are rapidly being adopted by firms such as Altec Lansing, Audio Products International, Samsung, Sanyo, Sony, and many other top consumer electronic firms.
Reader Contact Information:
North America Offices:
Waves, Inc., 306 West Depot Avenue, Suite 100, Knoxville, TN 37917; Tel: 865-909-9200, Fax: 865-909-9245, Email: info@waves.com , Web: www.waves.com/
Corporate Headquarters Israel
Waves Audio Ltd., Azrieli Center, The Triangle Tower, 32nd Floor, 132 Derech Petach-Tikva, Tel-Aviv 67027, Israel, Phone: +972-3-608-4000, Fax: +972-3-608-4056, www.waves.com/ .
Maxx and MaxxBass are registered trademarks of Waves Audio Ltd.
Other product and trade names mentioned herein are the trademarks of their respective owners.
