Virtual Platform simulates OMAP3430 processor.

Press Release Summary:




Providing complete simulated environment for TI's OMAP3430 hardware and software platform, VPOM-3430 Virtual Platform lets designers focus on converging mobile phones with advanced video and imaging technologies and build and test software for systems early in development process. Platform also lets designers utilize OMAP3430 multimedia technologies prior to silicon availability. Once hardware is available, Virtual Platform continues to provide visibility at later stages of design.



Original Press Release:



Virtio Delivers Virtual Platform for Texas Instruments OMAP 3 Platform



VPOM-3430 Virtual Platform Enables Early Development of Software for Converging Mobile and Consumer Electronics Technologies

BARCELONA, SPAIN- February 14, 2006-Virtio Corporation, creator of Virtual Platforms for embedded software development, today delivered its innovative simulation technology for the Texas Instruments OMAP 3 Architecture Software Development Platform. The OMAP3430 processor is the first member of the Texas Instruments OMAP 3 architecture, which combines mobile entertainment capabilities with high-performance productivity applications for building new classes of devices.

The VPOM-3430 Virtual Platform provides a complete simulated environment for the OMAP3430 hardware and software platform. This platform enables system designers focusing on converging mobile phones with advanced video and imaging technologies to build and test the software for their systems early on in the development process. This platform also allows designers to take advantage of the new multi-media technologies introduced in the OMAP3430 processor prior to silicon availability.

"The OMAP3430 represents the best opportunity for system designers and developers to build mobile multimedia devices incorporating imaging, audio, video and productivity applications," stated Avner Goren, worldwide marketing director, Cellular Systems, Texas Instruments. "Virtio's VPOM-3430 allows designers to take advantage of the new technologies in OMAP3430 to begin building a new generation of applications that enables convergence of different media types. Because the VPOM-3430 is available prior to silicon availability, software developers can begin software development sooner and accelerate their time to market."

Virtio Virtual Platforms provide simulated reference designs that deliver system-level software development environments months before the actual development silicon and system may be ready. These platforms provide an ideal way to engage in software development prior to the availability of new hardware. Once the hardware is available, Virtual Platforms continue to provide visibility at later stages of design. The end result is more complete, higher-quality system software that meets or beats development schedules.

As the first member of the OMAP 3 family, the OMAP3430 processor packs a set of new technologies including the newest ARMv7 architecture and upgraded Imaging and Video Acceleration (IVA 2+) technology.

The OMAP3430 processor is the industry's first applications processor based on the ARM Cortex-A8 superscalar architecture, which delivers triple the performance of the ARM11 core in OMAP 2 processors. The advanced IVA 2+ accelerator will boost video, imaging and audio performance of the device. The VPOM-3430 Virtual Platform simulates all these technologies and also supports TI's M-Shield security framework enhanced with ARM TrustZone technology, which provides a secure hardware foundation to enable secure applications like digital rights management (DRM), terminal security, and m-commerce.

"The VPOM-3430 allows multimedia software developers to leverage all the new technologies introduced in the first OMAP 3 processor," explained Filip Thoen, Chief Technical Officer of Virtio. "By providing a pre-silicon development target, developers can mitigate risk and optimize their software prior to silicon availability." Thoen added, "In addition, the advanced multi-core debug features in Virtio's platforms enable the software developer to gain better debug visibility and control into this multi-core system and develop software more productively. The result is better software performance and better hardware utilization, delivered more quickly."

Virtio offers both a standard Virtual Platform and a Platform Development Kit (PDK). With the Virtual Platform, a developer can create and test new software configurations to boot operating systems, run applications or develop low-level drivers. The PDK offers the added ability to customize the platform hardware by using the authoring tools included with the PDK license. A developer can add user-defined instrumentation to easily profile software operations and collect execution statistics in order to fine-tune system and software operation.

Pricing and Availability

Virtio's VPOM-3430 Virtual Platform starts at $2,488 USD for a single user license and is available immediately. The VPOM-3430 Platform Development Kit is also available for users who need to modify the Virtual Platform. Virtio's VPOM-3430 Platform Development Kit is priced at $12,488 USD and is available now.

3GSM
Virtio is demonstrating the VPOM-3430 Virtual Platform at 3GSM, February 14-16 in the Texas Instruments' Booth in Hall 8, Stands B14 and B15.

About Virtio

Virtio powers dramatic gains in software development by delivering early access to fast, full-function software emulation of embedded devices. Virtio is based in Campbell, California in the U.S.A with development centers at Campbell, the Alba Centre, Livingston, Scotland and Moscow, Russia. Additional information about Virtio is available at www.virtio.com.

Virtio is a trademark of Virtio Corp. All other brand or product names may be trademarks or registered trademarks of their respective companies and should be treated as such.

The URL for more detailed information is located at: http://virtio.com/VPOM-3430

North American Sales Contact: Virtio Corporation, 1688 Dell Avenue, Suite 210, Campbell, CA 95008, Tel: 408-341-0844, Fax: 408-341-0849, Email: sales@virtio.com.

International Distributors: Toyo Corporation, Ltd. in Japan at +81 (0) 3-3279-0771; MDS Technology Company, Ltd. in Korea at +82-2-2106-6072.

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