Vehicle Image Libraries enhance online selling techniques.

Press Release Summary:



Used alone or with other Chrome vehicle data/imagery solutions, eVox multiple-angle image packages and color profiles provide online consumers with information and knowledge they need when considering vehicle purchase. Static image packages enable ¾ front, ¾ back, side, interior, and mechanical views, while color profiles allow vehicle to be viewed in different colors in side view, ¾ front view, and ¾ back view.



Original Press Release:



Chrome Systems Debuts Enhanced eVox Image Packages and Multiple Angle Vehicle Color Profiles



PORTLAND, Ore., June 7 -- Chrome Systems Inc., an industry leader in collecting, enhancing, and distributing best-in-class automotive data, today announces the offering of enhanced eVox static image packages and multiple angle eVox vehicle color profiles. The new eVox image packages meet the demand of the marketplace for a set of five comprehensive images of a vehicle that include: 3/4 front, 3/4 back, side, interior and mechanical views. The enhanced color profiles allow online consumers to view a vehicle in different colors not only with a side view, but now with a 3/4 front view and a 3/4 back view.

The new eVox offerings complement and complete Chrome's current arsenal of vehicle imagery (also produced by eVox Productions) which includes 360-degree vehicle spins, movies of interiors and exteriors, zoom views, and detailed vehicles stills. The image libraries can be used alone or integrated with Chrome's comprehensive vehicle data to provide consumers with the information and knowledge they need when considering a vehicle purchase.

"The new eVox image packages and color profiles give our customers even more flexibility for their products with proven high yield ROI. The eVox images deliver high quality, value and coverage and form the bedrock of any execution where vehicle images are required," says Scott Haugen, National Sales Director for Chrome Systems.

"As shown in many recent market surveys, images, spins and movies of a vehicle make the online comparison and buying experience faster and more pleasing to the consumer, and we're happy to be able to provide industry- leading images," says Stephen Hearn, eVox Vice President of Sales & Distribution. "Our relationship with Chrome is so valuable because it means we can provide a fully integrated and 'single-sourced' option for many automotive dealerships and portal operations."

About eVox Productions LLC (www.evox.com)

eVox provides the complete creative solution for high quality automotive images and other visual assets. The most extensive library of stock automotive images, videos and 360-degree spins, specifically developed for the automobile marketplace, is continuously created in-studio by a team of expert automotive photographers and post-production specialists.

About Chrome (www.chrome.com)

Chrome provides vehicle content, software, technology and services to deliver complete enterprise solutions to all segments of the automotive retail industry. These segments include manufacturers, fleet companies, dealers, Internet sites, and financial institutions. Chrome pioneered the technology behind electronic vehicle configuration with the introduction of PC Carbook(R), and since 1986 has collected, analyzed and enhanced "raw" automotive data from all manufacturers. Chrome Systems Inc. is a subsidiary of DealerTrack Data Services, Inc., a DealerTrack Holdings, Inc. company (NASDAQ: TRAK).

CONTACT:
Greg Slote
DealerTrack, Inc.
(516) 734-3921
greg.slote@dealertrack.com

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