Texas Instruments DLP® Announces Optimized Chipsets to Enable Brighter Images Using Less Power for Mobile and Embedded Pico Projector Users

BARCELONA, Spain -- Driving forward the image quality of mobile pico projectors, Texas Instruments (TI) (NYSE: TXN) DLP® is revealing optimized DLP Pico(TM) chipsets at Mobile World Congress 2011. The chipsets are designed to enhance image brightness without increasing power usage for both WVGA (native DVD resolution) devices, such as mobile phones, and VGA devices, such as digital cameras and camcorders.

TI DLP's Pico(TM) chip technology is already being adopted in the mobile sector via the first Android powered smartphone featuring a fully integrated DLP Pico projector. Able to project an image up to 50" on any surface in optimum lighting conditions, the tiny projection chip requires very little space and is virtually undetected in the device's overall form factor. With advancements in size and performance, the TI DLP Pico chipset continues to enable the most compelling big picture experiences with contemporary handsets.

"Pico projectors have already started to have a positive impact on users of mobile products," said Frank Moizio, Manager, DLP Pico Projection. "With business and consumer mobile phone users increasingly accessing the Internet via smartphones and sharing growing amounts of multimedia content with colleagues and friends, pico projectors embedded into mobile devices are the perfect way to elevate those experiences. Integrated projectors using these new chipsets are the next step to making those experiences even more compelling, engaging, and hassle free, all from the palm of your hand."

TI DLP Pico chipsets enable multimedia content to be displayed brighter than ever before, and with power-optimized lower voltage technology, battery consumption is kept to a minimum. Along with integration with the TI Analog ASIC - PAD 1000, these chipsets will enable a lower bill of material cost, smaller engine form factors and lower power requirements.

The specifications for the two chipsets are as follows:


o 4x3 aspect ratio
o Compatible with digital camera and camcorder formats
o Increased power efficiency due to lower voltage process technology enabling maximum brightness in embedded devices
o Height optimized for the most contemporary form factors
o 640x480 resolution


o 16x9 aspect ratio
o Compatible with preferred display formats for mobile phones
o Increased power efficiency due to lower voltage process technology
enabling maximum brightness in embedded devices
o Height optimized for the most contemporary form factors
o 854x480 resolution

The latest DLP Pico chipsets can be found at the heart of a growing number of all-new product types. To experience firsthand the full breadth of new and upcoming products equipped with Texas Instruments DLP Pico technology, along with other DLP innovations, be sure to check us out at stand 8A84 (Hall 8) at Mobile World Congress.

Texas Instruments will host a press briefing at the booth on February 14 at 12 p.m. CET. For updated information during MWC about DLP Pico and other products from Texas Instruments, follow DLP on Twitter at @TI_DLP, visit our press site at DLP.com/MWC2011, or view videos on DLP's YouTube page, YouTube.com/DLPTechnology.

Additionally, for information relating to our recent exhibition at CES 2011, including the announcement of our Pico HD chipset, images, and other digital content from the show can be found in our online press kit at DLP.com/CES2011.

About Texas Instruments DLP Products
Since 1996, Texas Instruments' award-winning DLP display technology has powered the world's top projectors and displays, delivering pictures rich with color, contrast, clarity and brightness to screens of all sizes. DLP's technology spans movie theaters (DLP Cinema®) and large-scale, professional venues; in conference rooms, classrooms, and home theaters; and with DLP Pico(TM)-enabled mobile devices, the ability to project images from the palm of your hand. Every DLP chip features an array of up to 2.2 million microscopic mirrors that switch at ultra high speeds -- an innovative advantage that remains cutting edge and ideal for current and future applications alike. The results are high-resolution, highly reliable, razor-sharp images, that even work with fast motion video. To learn more about DLP technology, please visit www.DLP.com, or follow DLP on Twitter at http://www.Twitter.com/TI_DLP.

About Texas Instruments
Texas Instruments (NYSE: TXN) helps customers solve problems and develop new electronics that make the world smarter, healthier, safer, greener and more fun. A global semiconductor company, TI innovates through design, sales and manufacturing operations in more than 30 countries. For more information, go to www.TI.com.

SOURCE Texas Instruments DLP

CONTACT: Christian Thevot of Texas Instruments DLP, c-thevot@ti.com; or Alexandra Banks of Waggener Edstrom Worldwide, +44 (0)20 7632 3800, abanks@waggeneredstrom.com, for Texas Instruments DLP

Web Site: www.dlp.com

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