TeleNav Introduces First Mobile Phone-Based GPS Navigation Service with Intelligent Traffic Alerts and One-Click Rerouting
LAS VEGAS, Jan. 8 -- Inrix Inc., the leading provider of traffic information in the US, today announced an agreement with TeleNav, the first company to launch a GPS navigation system on mobile phones in the US, under which Inrix will provide traffic data to TeleNav for the first mobile phone-based GPS navigation service with intelligent traffic notification and one-click rerouting functionality.
At the 2007 International Consumer Electronics Show (CES) today in Las Vegas, TeleNav separately announced immediate availability of TeleNav Traffic(TM), the latest feature of TeleNav GPS Navigator, a turn-by-turn, GPS- enabled voice and on-screen navigation service. TeleNav Traffic, initially available on certain phones, regularly monitors traffic and proactively alerts users of slowdowns and incidents along their routes. With just one click, TeleNav Traffic will reroute users in order to minimize travel time, taking into account the latest traffic conditions.
TeleNav's president and CEO, Dr. H.P. Jin, said TeleNav chose Inrix as its traffic data provider based upon the company's comprehensive market coverage, superior data quality and unique portfolio of traffic solutions. "TeleNav is committed to providing our customers with the best content and services in the market and we are pleased to feature Inrix content with the introduction of our new traffic service."
TeleNav Traffic leverages Inrix's Smart Dust Network, which consists of traffic-related data from over 250 public and private sources including traditional road sensors, the world's largest network of GPS-enabled vehicles, and traffic incident and construction data from Clear Channel Traffic. Inrix's unique Traffic Fusion Engine utilizes advanced, proprietary statistical analysis to aggregate, combine and enhance traffic-related information, ensuring highly accurate road speeds and the broadest market and road coverage available.
"With the introduction of TeleNav Traffic, TeleNav is continuing its leading-edge innovations in the mobile phone GPS navigation market," said Bryan Mistele, Inrix president and CEO. "We are excited to partner with a market leader like TeleNav in providing an easy-to-use and highly portable solution for avoiding traffic congestion."
TeleNav Traffic is available today in most major cities through leading wireless operators. For more information, visit http://www.telenav.com/traffic
Founded in July 2004 by former Microsoft executives Bryan Mistele and Craig Chapman, Inrix delivers international access to the most advanced and reliable real-time and predictive traffic information available today, providing industry partners and customers with high-quality, accurate data for personal navigation, mapping, and other location-based service applications in the car, online and on mobile devices. Frost & Sullivan recently selected Inrix as the leading provider of real-time traffic information in the United States.
Inrix Traffic Services leverage robust Bayesian statistical analysis to aggregate and enhance traffic-related information from hundreds of public and private sources, going well beyond the limitations of static road sensor networks, historical-based models and cellular data aggregators, to offer customers the most sophisticated understanding of the unique system-wide traffic patterns in each metropolitan area. Additionally, Inrix offers real- time incident data for 130 markets through their partnership with Clear Channel Total Traffic Network. To experience the traffic technology revolution behind the next generation of navigation and location-based service applications, visit http://www.inrix.com/
TeleNav, Inc., located in Santa Clara, California, was the first company to launch a GPS navigation system on mobile phones in the United States. TeleNav is a global leader in wireless location-based services (LBS), including GPS navigation, Mobile Resource Management (MRM), asset GPS tracking (AVL) and local search. The company's flagship product, TeleNav GPS Navigator(TM), is the first mobile phone-based GPS navigation service that is comparable to in-car systems found in luxury vehicles, but offers a superior experience with functionality such as automatically updated maps and business locations, moving maps, speech recognition, Wi-Fi hotspot finder, lowest price fuel finder and more.
TeleNav offers its services internationally through leading wireless carriers, including Sprint Nextel, Cingular Wireless, Alltel Wireless, Boost Mobile, SouthernLINC Wireless, Vivo Brazil and China Mobile. TeleNav products work on nearly all wireless networks including iDEN, CDMA, EV-DO, GSM, HSDPA, GPRS and EDGE. TeleNav partners include Research In Motion (RIM), Motorola, Samsung, Sanyo, LG, Palm, HTC, Hewlett Packard, Nokia, NAVTEQ, TeleAtlas, deCarta, and Qualcomm.
For more information on TeleNav's portfolio of wireless location-based services please visit http://www.telenav.com/
Source: Inrix Inc.; TeleNav Inc.
Edelman for Inrix
Mary Beth Lowell
Lewis PR for TeleNav