Tata Docomo Selects Apalya Technologies as It's Exclusive Mobile TV Partner for 3G Services


Hyderabad - Apalya Technologies, leaders in mobile media and entertainment, has been selected by Tata Docomo as their exclusive partners for providing mobile TV services on 3G platform across India. Tata Docomo today became India's first private telecom operator to offer 3G services.

Apalya's cutting edge technology will be used to provide high quality mobile TV services on Tata Docomo's 3G platform enabling subscribers to view television channels at a higher resolution and speed. 3G services enables subscribers to download full length movies, make video calls and watch live television programmes.

Commenting on the occasion, Mr Vamshi B Reddy, Co-founder & CEO, Apalya, said, "We are proud to partner Tata Docomo to launch mobile TV services on 3G platform. The launch of 3G services is significant milestone in the evolution of telecom services in India and we are delighted to be a part of it. Our aim is to bring interactive, on demand, and informative entertainment into the hands of mobile users in an optimized and cost effective way."

Apalya's Mobile Video Delivery Platform seamlessly streams video content to consumers, integrating mobile operators billing system, content owners interests and mobile advertising, creating new revenue streams across the new media value chain.

Tata Docomo had bagged 3G spectrum in nine circles of Kerala, Karnataka, Madhya Pradesh (including Chhatisgarh), Rajasthan, Gujarat, UP (West), Punjab, Haryana and Maharashtra in the auction held recently.

About Apalya Technologies

Apalya Technologies Pvt Ltd. is a leader in mobile TV services based in Hyderabad, India. Apalya Technologies provides aggregated entertainment and news content from subscription channels and optimizes the content for viewing on mobile screens with the requisite capacity. Apalya's unique technology works on delivering the best possible mobile entertainment experience based on the type of the device and the kind of network being used. Apalya's roadmap includes producing Mobile exclusive programming and personalized entertainment into the hands of a Mobile User.

For further information please visit www.apalya.com
For further details please contact:
Vamshi Krishna Reddy
Apalya Technologies
09885915349
Vamshi.b@apalya.com

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