Software Solution facilitates catalog planning processes.

Press Release Summary:



Catalog Planning Solution helps optimize product assortments, improve forecasting and inventory management, and centralize control of catalogs and catalog data. Able to view all catalog information in real-time through Web-based interface and data repository, users are provided with detailed visibility into sales information at department, class, and item levels. Software also takes drop dates, marketing information, and product attributes into consideration.



Original Press Release:


Evant Introduces Retail Industry's First Catalog Planning Solution


Built to Support the Specific Requirements of Catalog Retailing, the Evant Solution Enables Improved Catalog Performance and Profitability

SAN FRANCISCO, Jan. 10 -- Evant, a leading provider of retail planning, replenishment, and enterprise software, today announced the availability of a new Catalog Planning solution, the latest addition to its suite of multi-channel planning solutions.

As the first software tool developed to meet the specific demands of the retail catalog channel, Evant Catalog Planning helps catalog retailers to optimize their product assortments, improve forecasting and inventory management, and centralize control of catalogs and catalog data.

"Other retail planning solutions on the market today try to 'force fit' catalog customers into applications and processes that are designed for brick- and-mortar retailers," says Mike Matacunas, Vice President of Product Strategy and Delivery for Evant. "Evant Catalog Planning is the first software solution that was developed for the specific demands of the catalog business. By considering such unique variables as catalog versions, drop dates, consumer segments, and catalog demand curves, Evant Catalog Planning can help catalog retailers to more aggressively drive their businesses."

Evant Catalog Planning provides catalog retailers with a 100% web-based interface and data repository that enables them to view all their catalog information in one place, and in real time -- which is unique in the industry. Evant Catalog Planning provides detailed visibility into sales information at the department, class, and item levels. The solution also takes into consideration catalog-specific information such as drop dates, marketing information, and product attributes that vary by catalog -- such as page numbers and display spreads.

Evant Catalog Planning also offers retailers a powerful forecasting capability, which predicts future product demand based on similar catalog history and demand curves. Not only does this functionality help to maximize sales and profitability, but it also enhances merchandise planning, inventory management, and customer service levels.

"With so many different factors at play -- including multiple catalog versions, overlapping demand curves, and the combined input of both marketing and merchandising information -- the catalog business can be especially difficult to manage," says Evant's Matacunas. "By creating a solution that takes these types of complexities into account, Evant hopes to bring clarity and decision support to this often unpredictable business."

A number of Evant customers -- including Lillian Vernon and Babystyle -- are already taking advantage of the advanced functionality of Evant Catalog Planning. "We chose Evant because it is the best merchandise planning solution to support our multi-channel business -- and it offers the highest near-term and long-term return on investment potential," says Tom Scott, CIO, Lillian Vernon Corporation.

About Evant Planning

Evant Planning is the retail industry's first six-dimensional scalable, end-to-end planning solution designed to support multi-channel operations. Evant Planning can manage assortments, plan, and forecast sales and inventory requirements across multiple category levels -- store, catalog, and web channels -- all the way down to the SKU/channel level. Whether planning top- down, bottom-up, middle-out, or a combination of each, Evant Planning accommodates each retailer's specific merchandising processes.

About Evant, Inc.

Evant delivers industry-leading planning, replenishment, and enterprise data management solutions to the world's top multi-channel retailers, wholesalers, and distributors. Evant's next-generation solutions improve top- and bottom-line results and operational efficiencies by helping to plan and fulfill customer demand, while increasing sales and inventory performance. Customers such as Staples, O'Reilly Auto Parts, Lillian Vernon, Brookstone, Babystyle, and AmerisourceBergen choose Evant for its best-in-class solutions that incorporate the industry's most advanced science, and are delivered on a J2EE platform. The company is privately held and is headquartered in San Francisco, with operations in Atlanta and London. For more information, visit www.evant.com.

CONTACT: Jennifer Burns of Evant, +1-415-403-8618 or jennifer.burns@evant.com

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