Software protects online consumers.

Press Release Summary:



Trust Guard(TM) for Financial Services provides browser-level Zero Hour Protection(TM) against phishing attacks and other forms of online fraud with 97% accuracy. Desktop application performs real-time heuristics and contextual analysis to determine whether web page is safe and authentic or whether it exhibits fraudulent characteristics and is unsafe for e-commerce. Stand-alone application also protects users from known fraudulent sites via central block list.



Original Press Release:



MarkMonitor Introduces Trust Guard(TM) for Financial Services to Restore Consumer Confidence in the Online Channel



Trust Guard Extends the Institution's Brand to the Desktop, and Reinforces Security with Proven Defense Against 97 Percent of Phishing Attacks

SAN FRANCISCO, Sept. 27 -- MarkMonitor(R), the leader in online corporate identity protection, today announced the availability of Trust Guard for Financial Services, a private-label desktop application that provides consumers with Zero Hour Protection(TM) against phishing attacks and other forms of online fraud. Trust Guard demonstrated 97 percent accuracy in detecting phishing attacks during extensive testing with a leading ISP. The application enables financial institutions to deliver a critical layer of highly effective, branded consumer protection at the browser level.

Trust Guard performs real-time heuristics and contextual analysis to determine whether a Web page is safe and authentic, or whether it exhibits fraudulent characteristics or is unsafe for e-commerce. It also protects consumers from known fraudulent sites via MarkMonitor's comprehensive block list. If a site is suspected of fraud, Trust Guard immediately warns the user or blocks access to the site. The attack information is then analyzed by the institution or MarkMonitor's Security Operations Center and, if confirmed fraudulent, broadcast to all other Trust Guard users. Within seconds of an attack, Trust Guard can provide Zero Hour Protection to potentially millions of online consumers.

Trust Guard for Financial Services is available immediately as a stand-alone application, or it can be easily integrated into existing security applications or toolbars. Institutions can customize Trust Guard with their own product name, logo and custom text, and distribute the easy-to-use solution directly to their customers.

When combined with MarkMonitor's Fraud Prevention services, organizations also benefit from MarkMonitor's 24x7 Security Operations Center, which continuously monitors millions of suspicious events daily and detects over 10,000 unique phishing attacks per month. Such extensive fraud intelligence, combined with Trust Guard's zero-hour preventative capabilities, provides organizations with the most comprehensive fraud prevention and blocking services available in the marketplace today.

"As identity theft scams grow more sophisticated and difficult to detect, financial institutions are finding it necessary to protect their customers all the way to their desktops," said Chris Bounds, CEO of MarkMonitor. "Trust Guard for Financial Services provides a branded, turnkey solution that combats identity theft and renews the consumer's faith in online banking, and provides banks with a means of differentiation from their competitors."

About MarkMonitor

MarkMonitor is the global leader in delivering comprehensive online corporate identity protection services, Making the Internet Safe for Business(TM). MarkMonitor's real-time detection, investigation and response solutions are enabled by a comprehensive brand and fraud intelligence network that monitors for inappropriate or fraudulent use of a corporate name or identity anywhere in the Internet, including web sites, search engines, major email systems, domain name systems, registries, message boards, blogs, chat rooms, and auctions. For more information, visit www.markmonitor.com.

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