Software Module provides content management.
Press Release Summary:
Content Management Module for C2 CRM System offers automated approach to updating regularly changing information on company's Web site. Companies can create customized, dynamic Customer Portals that offer real-time status reports on outstanding support issues, product orders, shipping, and billing. Content Management module allows approved users to access other areas of Web site or intranet to perform content updates as needed.
Original Press Release:
Clear Technologies Releases New Module for C2 CRM Which Creates Customer Portals With Automated Web Site Content Updates
New Content Management System helps companies improve customer satisfaction and save costs.
Dallas, TX, February 7, 2003 -- Clear Technologies today announced the release of a new module for its C2 CRM system. The Content Management module offers an automated approach to updating regularly changing information on a company's Web site. It also permits approved users access to certain areas on their Web site to change or update content quickly as needed.
The Content Management system pulls information directly out of C2 CRM to update Web site content. Using this new module, for example, a company can create customized, dynamic Customer Portals that offer real-time status reports on outstanding support issues, product orders, shipping, billing and more. C2 CRM can automatically update the content based on information stored in the C2 CRM system. As a result, users will not need to manually update the information, which will save time and money. Moreover, the system can allow approved users to access other specific areas of the company Web site or intranet to perform quick content updates as needed without requiring the help of a Web master or outside vendor.
"The new Content Manager in C2 CRM gives companies an automated tool to update Web content in real time," said Michael Guillory, Vice President of Marketing for Clear Technologies. "This gives customers immediate information regarding the status of a particular issue and it allows companies to offer top-level customer support to improve customer satisfaction."
The new module is particularly beneficial for local government entities, health care groups and other organizations that must contend with frequent content updates for their Web sites and intranets.
C2 CRM is designed to help mid-market companies increase organizational efficiency, strengthen customer loyalty, boost sales, improve business processes and increase marketing effectiveness. Accessible to everyone in the organization via the Web, C2 CRM offers instant access to critical customer and prospect information to enable users to maximize their opportunities and increase customer satisfaction.
"We're excited to offer this powerful tool which was created based on feedback from several of our mid-market customers," continued Mr. Guillory "It not only helps alleviate the pain many companies feel regarding Web site management, it puts money back in their pockets as they eliminate the need to outsource content changes to third-party vendors."
Recently, C2 CRM was chosen as IBM's premier mid-market CRM solution. The browser-based system is also in contention for ISM's Top 15 CRM solutions award, which will be announced at the DCI event in Chicago on February 19th.
About Clear Technologies
Clear Technologies, Inc., is a Premier IBM Business Partner and a Lotus Premier Business Partner focused on delivering customer driven technology solutions for IBM's Middle Market eBusiness Customers. Clear Technologies developed C2 CRM software, designed to integrate sales, marketing and customer service into one seamless, collaborative operation. In addition to sales force automation, C2 CRM provides effective marketing automation and project-related service activity tracking. Clear Technologies is located in Coppell, Texas, and was founded in 1993. For additional information on Clear Technologies, Inc. or C2, visit www.cleartechnologies.net and www.C2CRM.com or call 1-888-339-4244.
