Software helps users solve technological problems.
Press Release Summary:
Designed to help businesses solve technological challenges, Brainstorming 2.3 and Innovation WorkBench® 2005 are part of Ideation-TRIZ (I-TRIZ) operating system. Brainstorming 2.3 is equipped with 120 inventive principles representing practices that allow users to resolve contradictions. Innovation WorkBench® 2005 features Problem Formulator® analytical knowledge-transfer tool that helps identify interplay of cause and effect in any business or engineering application.
Original Press Release:
Ideation Introduces New Software Tools to Help Businesses Solve Technological Problems
SOUTHFIELD, Michigan-(December 8, 2005)-Ideation International Inc., has introduced two new versions of software tools designed to help businesses solve technological challenges. Brainstorming 2.3 provides entry level to lightweight problem solving capabilities. Innovation WorkBench® 2005 is a professional tool that delivers advanced problem solving for complex challenges and red-alert emergencies. Both products offer a seven-day free trial.
These software products are part of a unique operating system for innovation called Ideation-TRIZ (I-TRIZ). The acronym stands for the Theory of Inventive Problem Solving and offers businesses and manufacturers a new approach to innovation and invention - key ingredients to maintaining a competitive edge.
Ideation's operating system for innovation is built on four core competencies: Inventive Problem Solving (IPS), Anticipatory Failure Determination® (AFD), Directed Evolution® (DE) and Control of Intellectual Property (CIP). Science-based, I-TRIZ is the result of almost 60 years of rigorous research and analysis of more than 3 million worldwide patents as well as the history of technological and social evolution, from which nearly more than 400 patterns of invention and more than 450 lines of technological, market and organizational evolution have been extracted. For manufacturers this means a nearly unlimited set of possible solution ideas to difficult problems.
Unlike TRIZ, a problem-solving technique originated by Russian inventor Genrich Altshuller in 1946, Ideation, established in the US in 1992, converted TRIZ to I-TRIZ under lead scientist Boriz Zlotin. The methodology was adapted and advanced to fit Western business environments for business and engineering application support. The first to create I-TRIZ software support tools, Ideation has now launched new software versions based on 14 years of problem-solving experience with US companies.
Ideation Brainstorming 2.3 has been developed to help users perform lightweight problem solving. The product is also equipped with an introduction to I-TRIZ to provide users with a taste of the methodology's basic principles for inventive problem solving while providing the knowledge and skills to brainstorm ideas. The software is structured in an easy-to-use four-step process.
Ideation understands that defining the system a business wants to improve or create is a critical first step. Brainstorming 2.3 helps the user outline the system, the system's primary function, the supersystems it belongs to, detail inputs and outputs, and describe causes and critical conditions of the problem and potential consequences if the situation does not improve. These steps allow the user to develop a true understanding of the problem and form an Ideal Vision of the solution.
Brainstorming 2.3 is equipped with 120 Inventive Principles or "operators" (patterns of invention) representing best inventive practices that also allow the user to generate a list of ideas on how to resolve contradictions or in simpler terms - find a way to counteract any harmful functions that may result while improving useful functions - and move to realization of the solution's Ideal Vision. The software's operators use case studies and illustrations to demonstrate how each section works. Subsequent steps lead the user to concept development and evaluation of results.
A professional tool, Innovation WorkBench® 2005 (IWB) software provides powerful problem-solving features packaged in a user friendly format and is compatible with Ideation's Brainstorming 2.3. The software features a Problem Formulator® that has been significantly improved as an analytical knowledge-transfer tool which helps identify and bring into sharp focus the interplay of cause and effect between useful and harmful functions in any system, business or engineering application. Besides access to over 400 Inventive Principles or "operators" representing best inventive practices, the new IWB software gives users a number of critical advantages.
IWB allows the user to track projects instantly despite long interruptions to the process and quickly identify where to resume working. Comprehensive reports can be generated in word format to facilitate collaboration between IWB and non-IWB users.
Ideation also offers new services that allow its scientists to adapt IWB software to fit specific company culture requirements. In addition, Ideation provides three-day training and coaching with a pilot project for users who want to become certified TRIZ specialists.
The world leader in innovation, Ideation International Inc., headquartered in Southfield, Michigan, is helping companies and academic organizations around the globe unlock the power of creativity, harness the advantages of innovation and achieve a new competitive edge. Ideation understands that today's businesses must be able to respond instantly to the changing dynamics of global markets. That's why its staff of top scientists developed a unique operating system for innovation called Ideation-TRIZ, (pronounced trees) or I-TRIZ. Equipping companies with the capability to make the right strategy decisions and create practical plans for success, I-TRIZ is the result of more than 60 years of rigorous research and analysis of millions of worldwide patents. To help companies and other organizations tap the wealth of this knowledge-based inventive problem-solving methodology, Ideation has developed a suite of I-TRIZ software products (TRIZSoft®) and authored a number of books. Ideation also offers consulting and analytical services and accelerated education programs. With I-TRIZ, companies are gaining the innovation skills they need to capture and maintain a leadership position in their industry - both today and in the marketplace of tomorrow.
For more information about Ideation visit www.ideationtriz.com
Contact Information:
Zion Bar-El
Chief Executive Officer
Ideation International Inc.
25505 W. Twelve Mile Rd., Suite 5500
Southfield, Michigan 48034
248-353-1313 FAX 248-353-5495
Cellular 248-613-3251
Email: zbarel@ideationtriz.com or sales@ideationtriz.com
Web Page Links:
Brainstorming 2.3: www.ideationtriz.com/new/ibs.asp
IWB 2005: www.ideationtriz.com/new/iwb.asp
