Software helps organizations deliver contextual data.

Press Release Summary:

RedDot LiveServer v3.0 content delivery and web application integration software features integrated web analytics that allow organizations to update site content based on usage patterns. Search engine functionality enables personalized search queries and contextual delivery of data. Other features include out-of-the-box reports with analytic options and ability to access existing files from other document management systems.

Original Press Release:

Hummingbird Launches RedDot LiveServer 3.0

TORONTO, and NEW YORK, Aug. 15 / - Hummingbird Ltd. (NASDAQ:HUMC)(NASDAQ:TSX:)(NASDAQ:HUM), a leading global provider of integrated enterprise content management (ECM) and network connectivity solutions, today announced the global availability of RedDot LiveServer 3.0, the latest release of its Content Delivery and Web Application Integration software from RedDot Solutions, a Hummingbird company.

RedDot LiveServer delivers personalization, contextual delivery, extended search and application integration to help organizations deliver content in context and extend their content management investment.

Organizations who put content to use with contextual delivery help fulfil the high expectations of visitors, customers and prospects. According to Forrester Research, "Delivering quality content through the customer-facing Web site while delivering poor content through the call center can lead to customer dissatisfaction when customer service reps are unable to quickly handle customer calls. Delivering quality content through an email campaign without having the same quality content available to the end user when she arrives at the customer-facing Web site leads to a poor customer experience. Enterprises focused on improving the customer experience often recognize that content unites these different channels and helps provide a more consistent and persuasive customer experience."(1)

Focused on helping organizations better deliver content, RedDot LiveServer 3.0 now features:

o Integrated Web analytics, provided with Hummingbird BI Query
technology, to allow organizations to understand how the content of
their site is being used to quickly update their Web site and online
campaigns based on that knowledge.

o New out-of-the-box reports with extensive analytic options, which give
marketers important information on content and campaign performance to
optimize site performance.

o Extended integration options to access existing documents from other
leading document management systems. LiveServer's 'Content
Integrator' module now provides check-in/check-out and write access to
all document repositories to allow users to create, change and delete
information, as well as read documents.

o Improved search engine functionality for complex and personalized
search queries enabling capabilities such as faceted searching, which
are especially critical for intranets and extranets.

"LiveServer 3.0 gives organizations powerful personalization and content delivery technology; LiveServer lets them put business content to use," said Detlef Kamps, president of RedDot Solutions. "As more and more companies strive to determine how customers or potential prospects are using and interacting with their site, LiveServer 3.0's integrated Web analytics allow organizations to easily update their site content based on those usage patterns."

RedDot LiveServer consistently meets the demanding requirements of customers such as American Dietetic Association, City and County of San Francisco Human Services Agency, Government of Alberta, Kinetic Concepts, Inc., National Academy Foundation and Sloan Valve.

(1) Excerpted from The Forrester Wave(TM): Content-Centric Applications, Q1 2006, Forrester Research, Inc., March 2006.

About RedDot Solutions

RedDot Solutions, a Hummingbird company, provides enterprise content management software to create and manage the content that drives business. Recognized throughout the industry as the fastest to implement and easiest to use, RedDot's software products XCMS(TM) (Extended Content Management System), CMS (Web Content Management Software) and LiveServer are scalable solutions for Web content and document management, business process workflow, personalization and collaboration. More than 1,700 clients worldwide, including March of Dimes, Bank of New York, Honda, Starbucks, STA Travel, Triumph Motorcycles, The National Archives, O2 and London Fire Brigade rely on RedDot to increase productivity, improve operational efficiency and reduce risk. For more information, please visit:

About Hummingbird

Hummingbird Ltd. (NASDAQ:HUMC)(NASDAQ:TSX:)(NASDAQ:HUM) is a leading global provider of enterprise software solutions. The Company's enterprise software solutions fall into two principal categories: enterprise content management (ECM) solutions, and network connectivity solutions. Hummingbird's ECM solutions enable organizations to manage the lifecycle of enterprise content from creation to disposition, thereby enabling organizations to address critical business needs, such as information management, business continuity, compliance and risk mitigation. The network connectivity solutions provide a comprehensive set of core network technologies that enables the enterprise to connect to any type of legacy system.

Founded in 1984, Hummingbird employs over 1,400 people and serves more than 33,000 customers, including 90% of Fortune 100. Hummingbird solutions are sold directly from 40 offices worldwide and through an Alliance Network of partners and resellers. For more information, visit

Source: Hummingbird Ltd.

Michele Stevenson,
Senior Manager, Corporate Communications,
Hummingbird Ltd.,
Tel: (416) 496-2200, ext. 2623,;

Elizabeth Torrie Zwaryczuk,
Director of Communications,
RedDot Solutions,
(212) 425-3988, ext.215,

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