Software helps optimize sales effectiveness.

Press Release Summary:

Based on rules-based modeling technology, Fastraq integrates and automates Solution Advising, Configuration, and Quoting to enable users to accelerate sales transactions, regardless of product complexity or channel distribution. Program acts like virtual sales engineer, providing salespeople with correct product and pricing information they need to close sale, while eliminating maverick discounting, inaccurate orders, and missed opportunities.

Original Press Release:

Selectica Delivers Fastraq Sales Accelerator to Mid-Market

Selectica to Showcase Latest Version of Fastraq in Six North American Cities as Part of's Success on Demand Tour

SAN JOSE, Calif., March 7 / -- Selectica, Inc. (NASDAQ:SLTC), a leading provider of sales execution and contract management applications, today announced the immediate availability of the latest version of its Fastraq sales productivity solution. Certified for the AppExchange, Fastraq integrates and automates Solution Advising, Configuration and Quoting to enable users to accelerate sales transactions, regardless of product complexity or channel distribution. Selectica will showcase Fastraq in six North American cities in conjunction with's Success on Demand Tour, a multi-city roadshow held around the world and designed to help current customers and prospects maximize on-demand sales, service and marketing applications.

Based on Selectica's powerful rules-based modeling technology used by sales teams at some of the largest high tech companies in the world, the newest version of Fastraq now brings this functionality to mid-market organizations across the globe. Fastraq acts like a virtual sales engineer that quickly and efficiently provides salespeople with the right product and pricing information they need to close the sale, while eliminating maverick discounting, inaccurate orders and missed opportunities. Fastraq's entrance into the market comes at a time when interest in on-demand sales productivity tools continues to rise. In a Dec. 2005 report, Aberdeen Group noted a resurgence in sales productivity tools that are specifically designed to enhance an organization's existing CRM system by addressing key activities that shorten the sales cycle and increase sales effectiveness.

"The Success On Demand Tour provides the perfect venue for Selectica to demonstrate how Fastraq can extend the power of the leading CRM system to accelerate sales," said James Dias, vice president of marketing and sales, Selectica. "Fastraq represents our commitment to use our advanced rules-based technology to create practical sales performance solutions for the mid-market enterprise."

Fastraq is a comprehensive Web-based system that improves sales effectiveness by enabling the rapid creation of product solutions, proposals and quotes. Sales teams can work directly from a catalog or can be guided through complex configurations. The configurations are quickly validated and passed to the quoting component to assign prices and generate a customer-ready quote. Fastraq's automated functionality allows sales teams in the field to seamlessly and rapidly move from opportunity to quote in a highly orchestrated fashion inside, with no manual roadblocks to slow down the process. Meanwhile, sales managers benefit from the ability to quickly assess the sales quote pipeline with the most current information by sales rep, geography, product, customer, configuration and other variables for an accurate, real-time view of the business.

Fastraq also includes a robust Marketing Workbench, a breakthrough tool that makes it easy to create custom product catalogs that contain all the information needed to close the sale. With simple wizard-driven templates, Fastraq minimizes the time and effort required to make changes to product catalogs, configuration rules, pricing options and discounting policies, ensuring sales teams and customers always have accurate product and pricing information.

The Success on Demand Tour and Local User Groups are the perfect opportunity to help customers experience the benefits Fastraq offers. The global tour will hit 32 cities, 14 countries and span 4 continents. Selectica's participation in the Success on Demand Tour kicked off with sponsorship of the February 23 event in Detroit, Mich. Other locations and dates where Selectica will be demonstrating Fastraq are:
March 7 - Seattle, WA
April 6 - Austin, Texas
April 13 - San Jose, CA
April 18 - Raleigh, NC
April 19 - Toronto

To schedule a meeting with Selectica at one of these events, or to attend a live Webinar on how Fastraq can speed you through the quoting process, please visit

About Selectica, Inc.
Founded in 1996, Selectica (NASDAQ:SLTC) provides its customers with smart technology that accelerates profitability by automating complex business processes in the areas of sales execution and contract lifecycle management. Available on-demand or as a fully customized installed software application, the company's high-performance solutions provide a critical link between CRM and ERP to accelerate sales configuration, eliminate order inaccuracies, ensure compliance and limit risk exposure.

Selectica customers represent leaders in manufacturing, technology, healthcare and telecommunications, including: ABB, Alcoa, Applied Bio Systems, Bell Canada, Cisco, Dell, General Electric, Fireman's Fund Insurance Company, Hitachi, International Paper, Juniper Networks, Rockwell Automation, Seton Hospital, Tellabs, Time Warner, Triad Hospitals and 7-Eleven. Selectica is headquartered in San Jose, CA. For more information, visit the company's Web site at

All Topics