Shaw Sports Turf’s NXTPlay Performance Pad Becomes the First Shaw Turf Product to Be Cradle to Cradle Certified

Achievement demonstrates Shaw’s commitment to material health, recycled content, carbon management, water stewardship and social fairness

Calhoun, GA. (PRWeb) December 21, 2020

Shaw Sports Turf® announces that its NXTPlay high-performance shock pad product is the first Shaw turf product of any type to be Cradle to Cradle Certified™. The innovative, patent-pending product made from reclaimed and recycled turf fields that was introduced in September 2020 is now Cradle to Cradle CertifiedTM Bronze.

Cradle to Cradle Certified™ is a globally recognized, third-party assessment program that evaluates a product based upon material health; recycled content and recyclability; carbon management; water stewardship; and social fairness.

“NXTPlay performance shock pad is designed for people AND the planet,” notes Chuck McClurg, vice president of the turf division at Shaw. “It combines superior playability with impressive sustainability attributes. For every field of pad produced the equivalent of one turf field is diverted from the landfill.”

This Cradle to Cradle CertifiedTM Bronze product is just another example of how Shaw Sports Turf continues to lead the synthetic turf industry in research and development. The company remains committed to bringing new innovations and solutions to the market while providing the next level in performance to customers.

NXTPlay shock pad is available nationwide. To learn more visit http://www.shawsportsturf.com or contact your local Shaw Sports Turf territory manager.

Shaw’s commitment to sustainability is reflected in its enterprise-wide sustainability efforts -- with almost 1 billion pounds of carpet reclaimed and recycled since 2006, as well as, the more than 1.6 billion pounds of raw material assessed for material health in 2019.

About Shaw Sports Turf

A wholly-owned subsidiary of Berkshire Hathaway Inc., Shaw Industries is a full flooring provider to the residential and commercial markets. Shaw supplies carpet, hardwood, laminate, resilient, and tile/ stone flooring products, as well as synthetic turf. Shaw Sports Turf is one of the leading synthetic turf companies in North America and has represented quality and innovation for more than two decades with over 3,500 successful installations, including an impressive list of high-profile field installations. For more information please visit http://www.shawsportsturf.com, call 866-703-4004 or find us on Facebook, Twitter, Instagram and Linkedin

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