Service helps vendors go to market in Asia.
Press Release Summary:
Asian Strategic Market Service, focused on manufacturing and logistics, provides access to information and analysis on Asian markets. Designed to provide support for establishing and growing new sales channels in Asia, strategic analyst support combines market data, intelligence, and market support. Additional features include strategy planning support; go-to-market marketing audit/review; ARC researched White Paper; and ARC Regional Market Research Study.
Original Press Release:
ARC Announces New Service to Help Vendors 'Go-to-Market' in Asia
Dedham, Massachusetts USA: September 30, 2004: ARC Advisory Group has announced the availability of a new strategic service focused on the Asian Manufacturing and Logistics Markets. The Asian Strategic Market Service (SMS) provides competitive and market intelligence to support solution providers and vendors going to market in the Asian region.
The new Asian Strategic Market Service provides its members direct access to the most current information and analysis on the Asian markets. As an objective third party, ARC provides a global perspective along with dedicated research centers in China, Japan and India. For companies based outside Asia, the program provides support for establishing and growing new sales channels in Asia quickly and effectively.
Uniquely structured to assist companies with their most strategic marketing initiatives and increase their market visibility, the service is intended to support providers of hardware, software, and services to the manufacturing and logistics industries. Strategic analyst support includes a combination of market data, competitive intelligence, and market support to help companies more effectively grow their market share. Additional SMS Program benefits include strategy planning support; quarterly briefings with analyst; go-to-market marketing audit/review; speaker engagement; ARC researched White Paper, and an ARC Regional Market Research Study.
Commenting on the new service, ARC Asian General Manager Shuji Abe notes, "ARC Advisory Group is unique amongst industry analysts covering manufacturing and supply chain by having research centers in Japan, China and India. ARC has a reputation for a deep level of understanding of manufacturing - this can only be achieved by having experienced people on the ground and directly involved with manufacturers, suppliers, organizations, governments and standards bodies in Asia."
Bin Zhou, China Country Manager, adds, "Many of ARC's clients see China and Asia region as an increasingly important part of their global growth strategy. We have developed this service as cost effective way to help them go-to-market in China and Asia region more quickly and with reduced risk."
Speaking from ARC's Research Center in Bangalore, India, Arcot V. Rajabahadur, Director of Research notes, "ARC has significantly increased our research efforts in the Asian region. Clients are demanding market data to support key business decisions, and we are able to respond with both published research and commissioned analysis."
Further information can be obtained by contacting ARC Asia regional offices in Tokyo, Japan and Shanghai, China. Shuji Abe, +81-42-991-1685, Email SAbe@arcweb.com, Bin Zhou, +86-21-6387-0622, Email BZhou@arcweb.com, Arcot V. Rajabahadur, +91-80-2286-7377, Email Raja@arcweb.com.
Founded in 1986, ARC Advisory Group has grown to become the Thought Leader in Manufacturing and Supply Chain solutions. No matter how complex your business issues, our analysts have the expert industry knowledge and first-hand experience to help you find the best answer. We focus on simple yet critical goals: improving your return on assets, operational performance, total cost of ownership, project time-to-benefit, and share holder value. Further information can be obtained from ARC, Three Allied Drive, Dedham, MA 02026, 781-471-1000, Fax 781-471-1100, E-mail info@arcweb.com, Web www.arcweb.com.
