QuickLogic Announces Kyocera's 1st Smartphone for the Japan Market Incorporates VEE & DPO Technologies

o Kyocera DIGNO® smartphone (ISW11K) is super- slim, waterproof, weighs only 130 grams and supports GSM/CDMA/4G WiMAX

o QuickLogic's VEE technology improves the bright ambient light viewing experience on vibrant Organic Light Emitting Diode (OLED) "Luminous Display"

Sunnyvale, CA - QuickLogic Corporation (NASDAQ: QUIK), the leader in low-power Customer Specific Standard Products (CSSPs), is proud to announce that Kyocera Corporation, a leading supplier of wireless products and accessories in Japan and North America, is the first smartphone OEM to bring a product to the Japan market using a CSSP that includes QuickLogic's Visual Enhancement Engine (VEE) and Display Power Optimizer (DPO) technologies, and an integrated Mobile Display Digital Interface (MDDI) to RGB bridge. Kyocera announced on September 26 that its first Android smartphone for the Japan market, DIGNO, will be offered on KDDI Corporation's au network in Japan. The DIGNO smartphone supports Global Passport (GSM/CDMA) and 4G WiMAX standards, and is powered by a second-generation Qualcomm Snapdragon® 8x55 processor.

The DIGNO smartphone includes a One-Seg tuner for viewing mobile television on the smartphone display. The combination of the 4.0-inch WVGA (800x480) resolution OLED "Luminous Display" and VEE ensures DIGNO smartphone users enjoy a richer visual experience in all viewing conditions of One-Seg television, videos, photos and other high-resolution content. Kyocera designed the DIGNO smartphone for an amazing consumer experience through its light weight, super-slim body and exceptional battery life. Working in concert with VEE, QuickLogic's DPO technology significantly extends battery life while VEE enriches the viewing experience in all lighting conditions and enables use in direct sunlight.

"Kyocera has brought several innovations to market in its first Japanese Android smartphone, including the light-weight, super-slim body and vibrant display," said Brian Faith, VP of worldwide sales and marketing for QuickLogic. "We are excited and proud that Kyocera chose to leverage QuickLogic's VEE and DPO technology strengths in the DIGNO smartphone."


QuickLogic's VEE and DPO technologies are available today as part of the ArcticLink® II VX2 and VX4 platforms. Contact QuickLogic or visit our website at www.quicklogic.com/display-enhancement/ for more information on all of the technologies mentioned.

About VEE and DPO

QuickLogic's VEE technology, based on the iridix® core from Apical Limited, greatly enhances the viewability of LCD and OLED displays under challenging lighting conditions such as bright ambient light by dynamically optimizing video characteristics to provide a natural viewing experience based on the human visual system. Used together with VEE, QuickLogic's DPO technology enables system-level battery life extension by an average of 25% without compromising the user experience.


Kyocera Corporation (NYSE:KYO)(TOKYO:6971) (http://global.kyocera.com/), the parent and global headquarters of the Kyocera Group, was founded in 1959 as a producer of fine ceramics (also known as "advanced ceramics"). By combining these engineered materials with metals and plastics, and integrating them with other technologies, Kyocera has become a leading supplier of telecommunications equipment, solar power generating systems, printers, copiers, electronic components, semiconductor packages, cutting tools and industrial ceramics. During the year ended March 31, 2011, the company's net sales totaled 1.27 trillion yen (approx. USD$15.3 billion). The company is ranked #604 on Forbes magazine's 2011 "Global 2000" listing of the world's largest publicly traded companies.

About QuickLogic

QuickLogic Corporation is the inventor and pioneer of innovative, customizable semiconductor solutions for mobile and portable electronics OEMs and ODMs. These silicon plus software solutions are called Customer Specific Standard Products (CSSPs). CSSPs enable our customers to bring their products to market more quickly and remain in the market longer, with the low power, cost and size demanded by the mobile and portable electronics market. For more information about QuickLogic and CSSPs, visit www.quicklogic.com

QuickLogic and ArcticLink are registered trademarks and the QuickLogic logo is a trademark of QuickLogic Corporation. Kyocera and DIGNO are registered trademarks of Kyocera Corporation. Android is a trademark of Google Inc.; use of this trademark is subject to Google Permissions. All other brands or trademarks are the property of their respective holders and should be treated as such.

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