Processor is designed for low-cost consumer electronics.

Press Release Summary:



Consuming less than 150 mW power, ZEVIO(TM) 1020 multimedia application processor suits consumer electronics products that require graphics and digital audio/video processing. Featuring ARM9 core for general purpose processing, ZSP400 for multimedia processing, 3D graphics core, and 2D/3D MIDI sound core, processor integrates video digital-to-analog converter for direct TV output and secure digital I/O card slot for data storage and additional peripheral expansion.



Original Press Release:



LSI Processor Enables 3D Graphics, 3D Sound, and Mobile Video for Sub-$100 Consumer Electronics



ZEVIO 1020 Processor Provides Best-in-Class Cost, Power and Performance for the Expanding Digital Consumer Appliance Market, Including eToys and Portable Navigation Devices

MILPITAS, Calif., Nov. 13 / - LSI Logic Corporation (NYSE:LSI), the pioneer in media processing technology, today announced the ZEVIO(TM) 1020 multimedia application processor, the first LSI standard product IC based on the ZEVIO architecture, announced earlier this year.

With the new ZEVIO 1020 application processor and complete development support tools, manufacturers can quickly design cost-sensitive consumer electronics products that require low-power consumption, advanced graphics, and digital audio and video processing. The ZEVIO 1020 processor is highly optimized for electronic toys, navigation systems and other innovative consumer electronics products.

"LSI has designed the ZEVIO 1020 processor to enable the optimal balance of cost, power, and performance for a variety of portable multimedia applications priced under $100," said Melvin Hirata, director of marketing for ZEVIO products, Consumer Products Group, LSI Logic. "Providing a production- ready application processor and key development tools reduces complexity and accelerates time to market. This complete package gives our customers a significant advantage in the highly competitive consumer electronics market."

The ZEVIO 1020 solution is designed to achieve best-in-class cost performance with lowest power consumption by distributing the tasks among multiple processors running at optimal speeds. The ZEVIO 1020 processor is highly integrated and includes an ARM9 core for general purpose processing, a ZSP400 for multimedia processing (such as H.264 BP video decoding), a 3D graphics core, and a 2D/3D MIDI sound core. It also integrates a video DAC (digital-to-analog converter) for direct TV output and an SDIO (secure digital input/output) card slot for data storage or additional peripheral expansion.

To enable longer battery life for portable consumer electronics products, the ZEVIO 1020 processor is optimized for low power-consumption, typically consuming less than 150mW. Co-developed by mobile entertainment design experts from KOTO CO. Ltd, the 3D graphics core is designed with a focus on low cost, low power and ease-of-programmability (as is the LSI 3D sound core).

"Application processors that can effectively address the unique requirements of digital consumer appliances priced under $100 -- a key price point for mass market adoption -- will succeed in this growing market," said Stephanie Ethier, industry analyst, In-Stat. "With the Zevio 1020 processor's feature-performance combination and software ecosystem, LSI is strategically positioned to enable digital consumer appliance products, which are expected to reach 81 million units worldwide by 2010."

LSI has engaged with a number of software development partners to provide complete solutions for the ZEVIO family of products including: ACCESS CO., Ltd.; HI CORPORATION; and Techno Mathematical Co., Ltd. ACCESS's flagship NetFront(TM) web browser and uMore(TM) real-time operating system, HI's real- time 3D graphics middleware MascotCapsule®, and TMC's low-power mobile video decoding algorithms all contribute to faster time-to-market and low power consumption for products built with the ZEVIO 1020 processor.

The ZEVIO 1020 application processor is based on the LSI ZEVIO architecture that enables system designers to cost-effectively design complex, low-power and highly integrated System-on-a-Chip solutions. The multi-core architecture allows seamless integration of IP cores for product-specific customization to address unique customer requirements. The ZEVIO 1020 solution is the first standard product available from the ZEVIO multimedia application processor family.

For more information on trends in the consumer electronics market, visit the LSI podcast series at podtech.net/lsi.

Pricing and Availability

The ZEVIO 1020 processor is available now and offered in 208 pin PQFP and 204 TFBGA packages. Pricing is under $8 in volume quantities. For more information about the ZEVIO 1020 processor and the ZEVIO architecture, please visit zevio.lsi.com/ .

About LSI Logic

LSI Logic Corporation is a leading provider of silicon-to-systems solutions that are used at the core of products that create, store and consume digital information. LSI offers a broad portfolio of capabilities including custom and standard product ICs, host bus and RAID adapters, storage area network solutions and software applications. LSI products enable leading technology companies in the Storage and Consumer markets to deliver some of the most advanced and well-known electronic systems in the market today. More information is available at lsi.com/ .

Source: LSI Logic Corporation

CONTACT:
Jacqueline Gladden-Berg of LSI Logic Corporation,
+1-408-433-7912,
jacqueline.gladden@lsi.com;

Web site: http://lsilogic.com/

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