Pixim & Vectronics Announce Distribution Partnership


Mountain View, Calif. - May 2, 2007 - Pixim, Inc. and Vectronics Ltd. announced their partnership to distribute Pixim's chipsets and video surveillance camera reference design in Israel. With more than thirty years' experience, Vectronics is a leading representative and distributor for international semiconductor companies in the billion dollar Israeli market. Pixim views Vectronics' reputation for closely monitoring customer needs and providing excellent technical support as key value for Pixim customers.

The Pixim-Vectronics distribution agreement underscores Pixim's commitment to global expansion and rapid market adoption in the video surveillance market. Pixim now has manufacturers' representatives and distributors throughout North America, Europe, and Asia. For a full list visit pixim.com/html/contact.htm

Vectronics will distribute Pixim's complete digital imaging system, consisting of an image sensor, image processor, camera reference design kit, and key software and algorithms that allow video surveillance camera developers to easily design and build high quality, advanced-featured cameras.

"Vectronics is proud to distribute Pixim chipsets in Israel since they represent the highest quality in image sensors available for the security camera industry," said Zafrir Yoeli, CEO of Vectronics. "Delivering the best in wide dynamic range, image quality and color rendition benefits Israel's continued efforts to develop the world's leading edge security systems."

"Pixim's Orca chipset is an ideal match for the Israeli security market where a high level of technical expertise exists that includes developing leading edge technologies in the fields of video analytics, compression and biometrics," comments Cyril Claustres, Director of Business Development, Europe and Middle East. "Pixim and Vectronics' joint distribution agreement will bring the best in image capture technology and technical support to the Israeli security industry."

Pixim's patented Digital Pixel System® (DPS) silicon and software technology produces superior pictures under a wide variety of lighting conditions to deliver accurate color and image quality with minimal blooming and smear in extreme lighting conditions. Wide dynamic range ensures accurate video capture in challenging lighting conditions, such as glare, direct sunlight, reflections, and strong backlight, 24/7.

Pixim's DPS image sensor converts light to a digital signal at each pixel, enabling each pixel to have independent, optimized exposure times to deliver the highest image quality and color accuracy.

Pixim chipsets have garnered a number of awards recently. Frost & Sullivan named Pixim, Inc. the recipient of the 2006 Technology Innovation & Leadership of the Year Award in the field of video surveillance technology in recognition of its development of the Orca chipset. Elektronik Magazine, a key German language publication placed Pixim's Orca Chipset in the Best Sensor Product of the Year Category as voted on by 500,000 engineers and Elektronik's editorial staff (http://www.elektroniknet.de/home/news/top-111-produkte-des-jahres-2006/). And Protector Magazine ranked Pixim chipset enabled cameras as the top 4 out of 5 wide-dynamic range security cameras currently on the market.

Customers shipping Pixim chipsets in their security cameras include: Baxall, CIEFFE, Dallmeier, EverFocus, Tyco Fire & Security, GE Security, General Solutions, Honeywell Security, Ikegami, JVC, Pelco, Siemens, Speco Technologies, Sunell, Stanley, D-Max, GSP, Verint, Cohu Electronics, ChipER, CoShip, deView, Eagle Technology, ioimage, FSAN, Lumenera, Pacific Communications, Nuvation, One Security, VTC, Videor Technical, Smartvue, DVTel, Mosaic, Intellicam Digital Security, LJD Digital Security, and Electronics Line USA.

A full listing of Pixim-enabled cameras can be found at www.pixim.com/cameras

Visit Pixim at IFSEC, May 21-24, in Birmingham, UK, at booth #18122.

About Pixim:

Pixim, Inc. has developed imaging technology and products that revolutionize the way video cameras capture and process images. Pixim's patented Digital Pixel System® (DPS) silicon and software technology produces superior pictures under a wide variety of lighting conditions. For more information or to purchase Pixim's products, visit our website: www.pixim.com or call Pixim's headquarters in Mountain View, CA, (650) 605-1107.

About Vectronics:

Vectronics Ltd. has been dealing for more than 30 years with all aspects of distribution, technical support and sales of advanced system on chips and embedded solutions, introducing new technologies and promoting manufacturers in the highly dynamic Israeli market. With a team of experienced engineers, sales experts and supply chain managers, Vectronics provides on-site technical support to its customers, accompanied by strong logistic infrastructure. For more information visit our website: www.vectronics.co.il or call our offices in Netanya, Israel: +972 9 8353344.

Contact:
Pixim, Inc:
Gloria Reiss
831-471-0100
831-234-6100
gloria@net-writer.com

Vectronics LTD:
Igal Oren
igal@vectronics.co.il

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