STAMFORD, Conn., Oct. 13 // -- Pitney Bowes Inc. (NYSE:PBI), provider of the world's most advanced mailstream solutions, will showcase a portfolio of leading edge marketing services capabilities at "DMA '06," the Direct Marketing Association Conference and Exposition. The conference, which is the largest gathering of direct marketing professionals in the world, will be held at the Moscone Convention Center in San Francisco, October 14-18.
"DMA '06 is the perfect forum for Pitney Bowes to help attendees learn about how advanced mailstream technology and services can help direct marketers of any size operate and market more profitably," said Michael J. Critelli, Chairman and CEO of Pitney Bowes.
At the Pitney Bowes booth, attendees can find out about the company's growing marketing services, software capabilities and mail services from Pitney Bowes companies including:
Imagitas, a leader in life-event marketing, forms public-private partnerships with government entitles to help marketers communicate offers on products and services at times in consumers' lives when they are most likely to be in the market for those goods and services.
AAS, a leader in Web-based marketing tools, helps the distribution channels of large companies produce effective promotional materials for local markets, while protecting the integrity of the corporate brand and message.
PMH, an expert in incentive programs, helps companies influence the behavior of customers, channel partners and employees by managing Web-based incentive and certification programs.
Group 1 Software provides technologies that allow businesses to cleanse and enrich their corporate data, generate personalized customer communications and integrate and deliver data across the enterprise. Group 1 technologies are essential components of customer relationship management applications and enterprise resource planning.
PSI operates the nation's largest network of presort mail operating centers in the U.S.
Arun Sinha, Vice President and Chief Marketing Officer for Pitney Bowes, will be moderating a Senior Summit session entitled, "Defining the Marketplace in 2010: A Strategic Look Ahead," which will cover budget and resource allocations, as well as discuss how senior marketing executives are shifting priorities and practices in a multi-channel environment. The session will take place at 1:30pm on Monday, October 16th at the Argent Hotel.
Pitney Bowes provides the world's most comprehensive suite of mailstream software, hardware, services and solutions to help companies manage their flow of mail, documents and packages to improve communication. Pitney Bowes, with $5.5 billion in annual revenue, takes an all-inclusive view of its customers' operations, helping organizations of all sizes enjoy the competitive advantage that comes from an optimized mailstream. The company's 86 years of technological leadership have produced many major mailstream innovations, and it is consistently on the Intellectual Property Owners Association's list of top U.S. patent holders. With approximately 34,000 employees worldwide, Pitney Bowes serves more than 2 million businesses through direct and dealer operations. More information about the company can be found at www.pb.com.
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Source: Pitney Bowes Inc.