Orange, Texas Instruments and Viaccess Collaborate to Protect Mobile TV Content


BARCELONA, Spain, Feb. 9 / -- Supporting the continued convergence of media to the mobile, Texas Instruments Incorporated (NYSE:TXN) (TI) announced today that it is working with mobile operator Orange and Viaccess, a leading solution provider for the secure distribution of digital media content, to provide content and access protection for broadcast TV on a mobile device. Powered by TI's OMAP(TM) processor with its integrated M- Shield(TM) system-level security technology, Viaccess' Conditional Access provides the secure environment for Orange to easily deploy protected mobile TV content over the wireless network.

TI's OMAP processor offers both the multimedia and security acceleration and framework to unleash the potential of Viaccess' Conditional Access solution. TI's standards-compliant M-Shield security technology, integrated on the OMAP processor, will provide the high security levels needed to protect both the execution of the conditional access application and the system-level handset security, whilst the OMAP processor itself meets the performance and power requirements of the decrypted mobile TV content.

Viaccess' Conditional Access gives mobile handsets the capability to support multiple distribution models for mobile television, including TV channel bouquet subscription, a la carte subscription, pay-per-minute and pay- per-view. The Viaccess solution brings both versatility and support for a broad variety of cases to both service operators and end users, providing essential flexibility in the launch phase of mobile TV services.

TI's M-Shield mobile security technology solution provides the highest level of terminal and content security in the industry today, and addresses the standards requirements for content protection. M-Shield technology intimately interleaves hardware and software technologies at the system level to provide the highest level of security and is the key security element of TI's OMAP platform and OMAP-Vox(TM) processors.

"Effective, flexible security is essential to the successful deployment of Mobile TV," said Loic Hamon, Strategic Marketing Director of TI's Wireless Terminals Business Unit. "TI's M-Shield security framework, integrated into our OMAP application processor platform, provides the robust, flexible, system-level security solution required to safely ensure the content protection necessary to enable mass deployment of mobile TV."

"Mobile TV is a core element in the convergence of media over IP, DSL and phone networks," said Yves Cristol, Director Device Development, Orange Devices. "The performance and flexibility of TI's OMAP processors and M- Shield security framework will allow Orange to expand the flexible usage of its services, achieving its objective of total media convergence anywhere, anytime."

Mobile TV Conditional Access will be demonstrated by TI on their booth at 3GSM World Congress in Barcelona from Feb. 12-15: visible on the TI booth (8A84) on Feb. 14 and 15. The demo will show mobile TV content protected by Conditional Access from Viaccess on an Orange smartphone powered by TI's OMAP processor.

About Orange

Orange is the key brand of France Telecom, one of the world's leading telecommunications operators with more than 158.6 million customers on five continents.

In June, 2006, as part of the France Telecom integrated operator strategy (NExT programme) to deliver simple, convergent products, Orange became the single brand for mobile, internet and tv offers in France, the United Kingdom, The Netherlands and in Spain, strengthening Orange's position as the number two mobile and internet services brand in Europe. In addition, Orange Business Services became the new banner for business communications solutions and services. Orange Business Services is present in 166 countries and territories and serves customers in 220.

France Telecom (NYSE:FTE) is listed on Euronext Paris Eurolist market and on the New York Stock Exchange. At December 31, 2006, the group had 97.6 million mobile customers, 12.3 million internet customers and 48.7 million fixed line customers.

At the end of 2006, France Telecom had consolidated sales of 51.7 billion euros by IFRS standards (preliminary results) and had 191,000 employees.

Further information about Orange and France Telecom can be found on the Orange website at www.orange.com/ or the France Telecom at www.francetelecom.com/ .

Texas Instruments - Making Wireless

TI is the leading manufacturer of wireless semiconductors, delivering the heart of today's wireless technology and building solutions for tomorrow. TI provides a breadth of silicon and software and 16 years of wireless systems expertise that spans handsets and base stations for all communications standards, wireless LAN, GPS, Digital TV, Bluetooth(R) and Ultra Wideband. TI offers custom to turn-key solutions, including complete chipsets and reference designs, OMAP(TM) application processors, as well as core digital signal processor and analog technologies built on advanced semiconductor processes. Please visit www.ti.com/wirelesspressroom for additional information.

About Texas Instruments:

Texas Instruments Incorporated provides innovative DSP and analog technologies to meet our customers' real world signal processing requirements. In addition to Semiconductor, the company includes the Education Technology business. TI is headquartered in Dallas, Texas, and has manufacturing, design or sales operations in more than 25 countries.

Texas Instruments is traded on the New York Stock Exchange under the symbol TXN. More information is located on the World Wide Web at www.ti.com/ .

CONTACT: Daniela Koeppe of Texas Instruments Incorporated,
+33-493-22-2947, or koe@ti.com ; or Bethan Lloyd of Orange

Source: Texas Instruments Incorporated; Orange; Viaccess

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