NeoMagic® Corporation to Present Latest Products at Mobile World Congress in Barcelona, Spain


SANTA CLARA, Calif., Feb. 7 - NeoMagic Corporation (NASDAQ:NMGC), a leader and pioneer in developing and delivering low-power solutions for multimedia-rich mobile phones and handheld devices today announced it will demonstrate its Smartphone Manufacturing Kit with the MiMagic 6+ multimedia processor, and Mobile TV solutions for ISDB-T and T-DMB with the MiMagic or NeoMobileTV multimedia processors, at next week's Mobile World Congress in Barcelona (February 11-14, 2008).

NeoMagic will show these and other technologies in it's hospitality suite located on the 8th floor of Building 4 (4.8HS32).

"The entire mobile world gathers at this show," said Pierre-Yves Couteau, Vice President of Marketing for NeoMagic. "This is a unique opportunity for us to meet with customers, prospects, partners, press and analysts, and show our latest products and programs tailored to their individual needs."

NeoMagic will demonstrate its Windows Mobile OS based Smartphone Manufacturing Kit. The Kit comes with a complete production-ready hardware and software package and enables customers to significantly reduce their time to market.

NeoMagic will also demonstrate a digital mobile television based on the ISDB-T standard with recording capabilities that is in production using our MiMagic 6+ Application Processor. The Company will also demonstrate its prototype T-DMB solution based on the MiMagic 8 and NeoMobileTV family of chips. The NeoMagic solutions can support each of the major worldwide standards including: ISDB-T, T-DMB, DVB-H and CMMB. These devices will change the way millions of people around the world watch television and enjoy audio/video content.

About NeoMagic

NeoMagic Corporation delivers semiconductor chips and software that enable new multimedia features for handheld devices. These solutions offer low power consumption, small form-factors and high performance processing. The Company demonstrated one of the first solutions used for H.264 video decoding in a mobile digital TV phone, and is developing and delivering solutions for audio/video processing of the dominant mobile digital TV standards, including ISDB-T, T-DMB, DVB-H and CMMB. For its complete system solution, NeoMagic delivers a suite of middleware and sample applications for imaging, video and audio functionality, and provides multiple operating system ports with customized drivers for the MiMagic product family. NeoMagic has a broad patent portfolio that covers NeoMagic's proprietary array processing and other technology. Information on the Company may be found on the World Wide Web at http://www.neomagic.com/.

Source: NeoMagic Corporation

CONTACT: Pierre-Yves Couteau, Vice President, Marketing of NeoMagic Corporation, +1-408-988-7020;
Web site: http://www.neomagic.com/

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