MobileSphere Introduces Joopz Web Texting Service


Joopz 'web texting' service enables free two-way text messaging, group chat and text reminders from the Web to any mobile phone within the U.S. and Canada

BOSTON, Sept. 25 -- MobileSphere, a leading provider of global communications solutions, today announced Joopz(TM), a new web-based text messaging service that enables "web texting" -- two-way communications from the Web to any mobile phone for free.

The new service allows users to send and receive messages to individuals and groups, while enabling recipients to respond directly to the originating PC, Mac, PDA or mobile phone and to group member mobile phones. Joopz web texts can be sent from any web-enabled device worldwide to any U.S. or Canadian mobile phone. Joopz also features text reminders, scheduled message delivery, message forwarding and additional value-added services.

"With more than 60 billion text messages sent worldwide per month, the market for text messaging is one of the fastest growing sectors of the communications industry," commented Gavin Macomber, MobileSphere's executive vice president of marketing. "We are very excited to introduce the concept of 'web texting' to consumers everywhere. By enabling two-way text messaging from a PC, Mac or other web-enabled device, Joopz delivers cutting-edge technology that will allow consumers to communicate easier, faster and more cost effectively."

Joopz web texting offers the following features:

o Two-Way "Web Texting" -- Joopz lets users send and receive text messages (SMS) from the Web to any mobile phone for free. A real-time history of all conversations is included.
o Group Chat -- With the Joopz Group Chat feature, users can have conversations via text with all their friends at once.
o Text Reminders -- Don't forget the party! Joopz helps users manage their lives by tracking what they need to do and when, and then sending a text reminder.
o Scheduled Texting -- A birthday, an anniversary, a graduation -- send delayed text messages for the recipient to receive at a specific time -- a day from now, a week from now, a year from now.

"Communication services should be adaptable across multiple types of devices and messaging channels to flexibly support the work and lifestyle needs of users," said Mike Gotta, Principal Analyst at Burton Group. "Web-based text messaging may well become a convenient alternative for consumers, as well as enterprise workers, to expedite sharing of information, and coordination of group activities."

MobileSphere is publicly demonstrating Joopz for the first time at DEMOfall '06, the technology industry's high-profile event for launching innovative products and companies, September 25-27, 2006 in San Diego, California. Hand-picked by DEMOfall '06, MobileSphere was asked to showcase Joopz at pavilion station #54, with a live on-stage demo for attendees at 3:00 p.m. PDT on Tuesday, September 26, 2006.

Joopz will be marketed directly to consumers online and indirectly through strategic partners such as wireless carriers and MVNOs, colleges and universities and Internet media and social networking companies. For partnership opportunities, contact MobileSphere at sales@mobile-sphere.com. For more information about Joopz or to sign up for free, immediate service, visit http://www.joopz.com/.

About DEMOfall '06

Produced by Network World Events and Executive Forums, the semi-annual DEMO conferences focus on emerging technologies and new products, which are hand-selected from across the spectrum of the technology marketplace. The DEMO conferences have earned their reputation for consistently identifying tomorrow's cutting-edge technologies, and have served as launch pad events for companies such as Palm, E*Trade, Handspring, and U.S. Robotics, helping them to secure venture funding, establish critical business relationships, and influence early adopters. For more information, visit http://www.demo.com/.

About MobileSphere

Headquartered in Boston, Mass., MobileSphere has been a leading provider of global wireless communications solutions since 2001. Utilizing its patent-pending soft-switch technology, coupled with its global Tier 1 network, MobileSphere provides its customers with innovative, highly-competitive, market-proven solutions. Leveraging the migration from fixed to mobile communications and serving customers worldwide, the company focuses on the communications needs of mobile virtual network operators (MVNOs), colleges and universities, medium-to-large enterprises and consumers. MobileSphere's services include CarrierILD(TM) for MVNOs, CellularLD(TM) for consumers and small businesses and MobileU(TM) for universities and educational institutions. For additional information, visit http://www.mobile-sphere.com/.

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Tracy Wemett
BroadPR
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