Mobile Device LCD features contrast ratio of 2,000:1.

Press Release Summary:



Suited for integration within mobile phones, digital cameras, and other mobile equipment, Mobile Advanced Super View LCD features 240 x 320 (QVGA) pixels within 2.2 in. screen size. Viewing angle is 176° in vertical, horizontal, and diagonal directions, and response time is 8 ms from black to white screen. Specific applications include One-Seg-compatible mobile phones capable of receiving terrestrial digital TV broadcasts.



Original Press Release:



Sharp Develops New Mobile Advanced Super View LCD Ideal for One-Seg-Compatible Mobile Phones; Providing the Industry's Highest Contrast Ratio of 2,000:1



Tokyo, Japan, Apr 17, 2007 - Sharp (TSE: 6753) has succeeded in developing a new LCD for mobile equipment such as mobile phones. The new LCD features the industry's highest contrast ratio of 2,000:1[1], a wide viewing angle of 176 degrees that is top class in the industry, and a high-speed response time of 8 ms.

One-Seg-compatible mobile phones are capable of receiving terrestrial digital TV broadcasts. The total number of shipments of such phones is expected to surpass 10 million in Japan this summer. Because similar broadcasting service has already started in Europe and the US, world demand for mobile phones able to receive digital TV broadcasting is expected to increase.

By fusing proprietary, high-resolution liquid-crystal-system technology with high-quality display technology cultivated through the development of AQUOS LCD TVs, Sharp has developed a new LCD for mobile equipment that boasts the industry's highest*1 contrast ratio, a wide viewing angle that is top class in the industry, and image quality nearly as high as that of LCD TVs. The new LCD allows users to see clearer, more colorful images than can be seen on conventional mobile equipment.

This autumn, Sharp is scheduled to make a sample shipment of the new LCDs for One-Seg-compatible mobile phones. Sharp will then use the new LCDs to expand its lineup of mobile phones and to further develop the application of these new LCDs in digital cameras.

In the future, as the leading manufacturer of LCDs, Sharp will develop proprietary LCDs based on new technologies not only for large LCDs for TVs but also for small and medium-size applications and will contribute to further advances in mobile equipment.

[1] As of April 17, 2007 for 2-inch class of LCDs used in mobile equipment.

For further details please visit http://sharp-world.com/corporate/news/070417.html

Sharp Corporation

Sharp Corporation (TSE: 6753) is a worldwide developer of innovative products and core technologies that play a key role in shaping the future of electronics. As a leader in liquid crystal displays (LCDs) and digital technologies, Sharp offers one of the broadest and most advanced lines of consumer electronics, information products and electronic components, while also creating new network businesses. Sharp Corporation employs about 22,949 people in the world (as of December 31, 2005) and recorded consolidated annual sales of 2,797,109 million yen for the fiscal year ended March 31, 2006. For more information, please visit www.sharp.co.jp.

Contact:
Sharp Corporation Public Relations Division
Osaka: +81-6-6621-1272
Tokyo: +81-3-3260-1870

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