Menasha Wins Award at East Coast Pop-Up Creative Gallery

Retail Promotional Solutions Leader Recognized for Coty Sally Hansen Miracle Gel Display

NEENAH, Wis. – Menasha won a POP-UP Creative Award during Point of Purchase Advertising Internationals (POPAI) 2nd Annual East Coast POP-UP Creative Gallery held May 28, 2015 in New York City.

This is the first time Menasha has participated in the East Coast POP-UP Creative Gallery, and its an honor to be recognized by our peers in the point-of-purchase (POP) industry, said Dennis Bonn, vice president of marketing at Menasha. Menasha takes pride in delivering innovative and effective retail promotional solutions that go beyond our customers expectations.

Menasha was awarded Bronze for its Coty Sally Hansen Miracle Gel Family display. Menasha developed the eye-catching display for multiple locations to promote the launch of the Sally Hansen Miracle Gel.

Thanks to these displays, Sally Hansen had its first eight weeks of consecutive growth since 2012, said Frank Intinolli, Senior Manager, Display Development for Coty, Inc. We are fortunate to have partnered with Menasha to ensure a successful launch of this product line.

Menasha competed against approximately 30 other displays during the East Coast POP-UP Creative Gallery. Attendees were encouraged to text-to-vote for their favorite displays in both 2-D Design Board and 3-D Display Categories. POPAI presented a Gold, Silver and Bronze Award in both categories.

East Coast POP-UP Creative Gallery is a regional POPAI event that showcases the finest in-store marketing executions and the innovation happening in the POP industry. Menasha was also a sponsor of this years event.

About Menasha Packaging

Menasha Packaging Company, LLC, based in Neenah, Wisconsin, is a subsidiary of Menasha Corporation and has approximately 3,300 employees at locations across North America. Menasha Packaging is a leading provider of graphic consumer packaging, merchandising solutions, corrugated packaging, food packaging, shipping containers, material handling solutions, pack-out and fulfillment services. With a network of design, sales service centers, corrugated and paperboard manufacturing plants, and fulfillment facilities located throughout North America, the company's mission is to help its customers protect, move and promote their products better than anyone else. Visit its website at

About Menasha Corporation

Menasha Corporation is a leading corrugated and plastic packaging manufacturer and supply chain solutions provider specializing in retail merchandising packaging and displays, plastic reusable containers and pallets, protective packaging interiors, and packaging supply chain and fulfillment services. Menasha Corporations products and services are used by major food, beverage, consumer products, healthcare, pharmaceutical, industrial and automotive companies. Established in 1849, Menasha Corporation is one of Americas oldest privately held, family-owned manufacturing companies. Headquartered in Neenah, Wisconsin, the company employs approximately 5,200 employees in more than 75 facilities in North America, Europe and Asia. For more information, visit


Annie Mares

(920) 380-4444

More from Fasteners & Hardware

All Topics