Managed Email Service offers on-demand delivery.

Press Release Summary:

Managed Service for On-Demand Email Delivery provides high-performance, outbound email delivery solution. It integrates with in-house and 3rd party applications to apply domain throttling, email authentication, differentiated sending, and bounce management. Traffic analytics provide real-time feedback and management of email communications. Service also integrates inbound email management with categorization and routing of customer replies and ISP feedback reports.

Original Press Release:

ColdSpark Introduces Managed Service for On-Demand Email Delivery

New Offering Helps Reduce Capital and Operational Costs While Ensuring High Service Level Agreements on Email Delivery and Infrastructure Availability

SAN DIEGO - ColdSpark(TM), a BakBone Software® company (BULLETIN BOARD: BKBO) , and leader in next-generation enterprise messaging platform and infrastructure, today announced a new managed service offering for on-demand email delivery. The latest in ColdSpark's managed services portfolio, this service offering is based upon the same delivery technology used at major financial services organizations.

- Built upon the industry-proven ColdSpark SparkEngine technology, the
new service provides a turn-key platform for high-performance,
outbound email delivery and the flexibility to grow and expand as
requirements change.

- ColdSpark's On-Demand Email Delivery Managed Service integrates
seamlessly with in-house and 3rd party applications to apply domain
throttling, email authentication, differentiated sending and bounce

- Customers can reduce hardware and bandwidth utilization to reduce
technology costs and resource limitations.

- Advanced traffic analytics provide real-time feedback and management
of email communications.

About ColdSpark's Managed Service for On-Demand Email Delivery

- Reduce total cost of ownership - significantly reduces the costs of
managing and upgrading email delivery infrastructures and meets peak
activity periods without the need to purchase additional

- Leverage existing systems - Extend existing CRM and content management
systems with seamless integration with ColdSpark's On-Demand Email
Delivery Services with real-time feedback into source systems.

- Expert ISP relations and deliverability tools - Enterprise-class
reliability and availability as email communication channels.

- Integrated inbound email management - Enables automatic categorization
and intelligent routing of customer replies and ISP feedback reports.

Ken Horner, senior vice president of Corporate Development and Strategy, ColdSpark: "This solution is ideal for organizations that already have an in-house CRM application and need to outsource the email delivery layer. With our Managed Service for On-Demand Email Delivery, ColdSpark ensures our customers have the best available capabilities for message delivery. ColdSpark helps today's enterprises build a delivery foundation for all communications to customers that will meet and exceed enterprise requirements and scale to future needs."

Related Links

Options for Bridging Your Email Technology Gap: y-gap/

ColdSpark's Managed Services:

Osterman Research - Key Issues in Improving Your Messaging Capabilities:

About ColdSpark

ColdSpark is a leading provider of enterprise messaging infrastructure solutions and platforms, helping the world's most demanding companies increase the power of their email to drive revenue, deepen customer relationships and improve business efficiency, while ensuring security, compliance and performance. ColdSpark's customers include many of the world's largest financial institutions and global 2000 enterprises. For additional information on ColdSpark solutions, or to schedule a demo, visit or call 866-902-2505.

About BakBone Software

BakBone Software is a leader in Universal Data Management. This provides a data-centric approach to integrating data protection, centralizing policy management and managing organizations' messaging infrastructure to optimize performance, increase data availability and improve corporate compliance. Learn more about BakBone's Universal Data Management vision at or email

BakBone®, BakBone Software®, NetVault®, Application Plugin Module(TM), BakBone logo®, Integrated Data Protection(TM), NetVault: SmartDisk(TM), Asempra®, FASTRecover(TM), ColdSpark® and SparkEngine(TM) are all trademarks or registered trademarks of BakBone Software, Inc., in the United States and/or in other countries. All other brands, products or service names are or may be trademarks, registered trademarks or service marks of, and used to identify, products or services of their respective owners.

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