Local Tone Map Core grants photos/videos more natural appearance.

Press Release Summary:



Employed in digital cameras and smartphones, iridix 8 offers precise digital model of how human eyes adapt to lighting variations to improve visibility of shadow and highlight detail. Local tone map engine, adjusting each pixel of each frame dynamically to match processing which occurs in retina, enables real-time High Dynamic Range (HDR) functions. For HDR sensors, iridix 8 can compress dynamic range from 160 dB to 60 dB standard output with complete preservation of image detail.



Original Press Release:



Apical Releases Version 8 of Its Local Tone Map Core iridix



LONDON -- Apical today announced the release of the latest generation of its local tone map core iridix.



iridix is a precise digital model of the way the eye adapts to lighting variations, based on Apical's extensive research into human vision. It is employed in digital cameras and smartphones to improve the visibility of shadow and highlight detail, making captured photos and videos look more natural and close to the appearance of the real scene.



iridix is a highly efficient and accurate local tone map engine, adjusting each pixel of each frame dynamically to match the processing which occurs in the retina. First deployed in Nikon digital cameras, it has been integrated into hundreds of millions of consumer devices and has been behind many real-time High Dynamic Range (HDR) functions. For HDR sensors, iridix 8 can compress dynamic range from 160dB to 60dB standard output with complete preservation of image detail.



iridix 8 is the result of several years' intensive R&D aimed at implementing the most advanced and accurate image processing algorithms in a compact, low power silicon core.



Says Michael Tusch, CEO Apical, "In iridix 8 we have tried to incorporate all we have learned about the effect of local tone mapping on camera image fidelity in a wide range of applications. I think it's a pretty big step forward in this kind of technology."



iridix 8 is integrated into Apical's Assertive Camera image signal processor subsystem.



About Apical



Apical specializes in advanced image and video processing technology for embedded applications. The company's products are derived from original research into the human visual system and are designed to maximize the performance of a wide range of image capture and display devices. Apical works primarily with OEMs and semiconductor manufacturers for whom high-performance imaging is a key differentiator. Apical is a privately held company based in the UK.



http://www.apical.co.uk



CONTACT: Media Contact: Rushad Ahmad, Chief Financial Officer, Apical Limited, Direct: +44-(0)20-7038-3824, rushad@apical.co.uk

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