Inkjet Printable Media features water-resistant surface.

Press Release Summary:



Available in 52x CD-R and 16x DVD-R formats, Inkjet Printable Media with AquaGuard(TM) technology offers white smear- and water-resistant disc surface for creating personalized video, photo, music, and data discs with full-color labels. Since there is no wait for ink to dry, AquaGuard surface makes discs attractive to small and medium sized business seeking to duplicate large amounts of media quickly.



Original Press Release:



Memorex Introduces Inkjet Printable Media With Quick-Drying, Water-Resistant Surface



Proprietary AquaGuard(TM) Surface Preserves Vibrant Prints on Keepsake Discs

CERRITOS, Calif., Sept. 25 // -- Memorex, the leading brand of optical media at U.S. retail and a portfolio brand of Imation Corp (NYSE:IMN), delivers a superior choice for the design and labeling of keepsake-quality CDs and DVDs. Memorex Inkjet Printable media with AquaGuard(TM) technology offers a brilliant white smear- and water-resistant disc surface, ideal for creating personalized video, photo, music and data discs with full-color labels of your own design.

Featuring proprietary nanoparticle technology to grip and hold the ink in place, Memorex Inkjet Printable CDs and DVDs with AquaGuard surface resist smearing and color bleed of printed images, unlike standard inkjet media. Additionally, the bright white surface of each disc provides superior color reproduction and sharper images for eye-catching designs. Consumers can print directly onto the quick-drying surface of the media using inkjet printers that have a disc-printing feature. The discs are uniformly covered with the brilliant white AquaGuard surface from edge to hub, providing maximum real estate for a nearly continuous label.

"As consumers preserve everything from music to memories on CDs and DVDs, a custom design on the front of the disc helps make the media complete," said David Dorantes, marketing manager, optical media, for Memorex. "Consumers can use Memorex Inkjet Printable Media with AquaGuard surface to create a professional-style, vibrant disc print that will outlast the elements."

Available in 52x CD-R and 16x DVD-R formats, Memorex Inkjet Printable media with the AquaGuard surface gives consumers a method for creating long-lasting, personalized disc labeling, perfect for home movies, special event recordings, digital scrapbooks, music and data backup. Because there's no need to wait for ink to dry, the AquaGuard surface also makes the discs ideal for small- and medium-size businesses seeking to duplicate large amounts of professional-looking media quickly and easily.

Pricing and Availability
Memorex Inkjet Printable Media with AquaGuard will be available next month. Memorex offers a package of 10 CD-R discs with jewel cases for a suggested retail price of $14.99, and a package of five DVD-R media with jewel cases for a suggested retail price of $9.99. Memorex recordable media is sold in 23 of the nation's top 25 consumer technology retailers including Best Buy, Circuit City, CompUSA, Fry's Electronics, Kmart, Office Depot, OfficeMax, RadioShack, Staples, Target and Wal-Mart.

Is it live or is it Memorex?(R)

Memorex, a portfolio brand of Imation Corp (NYSE:IMN), is the U.S. market-share leader in optical media and media accessories at retail. Since the early 1970s, Memorex has been one of the most widely recognized and respected names in the consumer electronics industry. Today, it is an influential brand in CD and DVD media, optical drives and USB flash drives. For more information on Memorex products, please call 562-653-2800, or visit the Memorex Web site at memorex.com.

Memorex, the Memorex logo, "Is it live or is it Memorex?" and AquaGuard technology are trademarks of Imation Corp and its subsidiaries. All other trademarks are property of their respective owners.

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