InfoNow Makes Channel Intelligence Available on Demand


Software-as-a-service reporting tool AnalyticInsight delivers increased visibility into channel sales performance; enables more informed, strategic decision-making

DENVER, May 30 - InfoNow Corporation, a leading provider of channel visibility and location service solutions, today announced that its AnalyticInsight(TM) reporting tool is now available as a software-as-a-service solution. Leveraging the point-of-sale (POS) and channel inventory data captured by InfoNow ChannelInsight(TM), AnalyticInsight delivers increased visibility into channel sales performance and enables a succinct analysis of channel sales activities.

AnalyticInsight eliminates the need to dig through multiple databases and spreadsheets, and solves the problem of paging through outdated reports by putting nearly real-time channel information at the fingertips of line-of-business managers and marketing and sales executives, giving users instant access to the information they need to better understand channel performance and make more strategic business decisions. Key features of AnalyticInsight include:

o Pre-defined dashboard displays for on-demand executive views of channel
performance that also enable drill-downs for deeper analysis
o Detailed charts and reports that deliver a comprehensive view into the
performance of every dimension of channel sales activity, including
sales results by reseller, distributor, vertical market, marketing
program, end-customer, product and geography
o A powerful ad-hoc query tool that allows users to pull specific fields
from their sales data for a customized view into their business

"Too many people waste valuable time searching through cumbersome and complicated spreadsheets to get the answers they need about their channel sales," said Mark Geene, CEO at InfoNow. "AnalyticInsight empowers users to easily access, interpret and analyze distributor and reseller sales, freeing them to focus their efforts on optimizing channel performance and generating greater revenue opportunities."

To illustrate the power of its ChannelInsight and AnalyticInsight solutions, InfoNow is offering a free trial. The offer enables companies to submit 5,000 channel POS transactions and receive a rich sampling of personalized reports that demonstrate how InfoNow transforms raw data into actionable information, accessible on-demand.

For more information on AnalyticInsight visit infonow.com/analyticinsight.html. To take advantage of the free trial, visit http://infonow.com/resources.html.

About InfoNow Corporation

InfoNow provides channel visibility and location services to companies that sell through complex channel partner networks. InfoNow® ChannelInsight(TM) gives companies rich, timely and actionable data on channel sales, including enhanced market intelligence on partners and end customers. It also includes tools to help clients use this data to profitably grow their business, through detailed customer segmentation and profiling, targeted opportunity generation, robust partner tracking and analysis, closed-loop opportunity tracking, sales credit assignment, inventory tracking and more. InfoNow® LocationInsight(TM) directs consumers to the optimal business location such as a branch office, ATM or the appropriate business partner through Internet, voice-response or mobile devices. InfoNow Location Insight services also provide tools for location data management, business partner profiling, and highly tailored lead routing and management. Since 1996, InfoNow has helped leading companies such as Bank of America, Enterasys Networks, Hewlett-Packard, SMC, LaSalle Bank and Wachovia better serve their end customers through complex channel networks. InfoNow is based in Denver, Colorado. For more information, please visit www.infonow.com/.

Source: InfoNow Corporation

CONTACT: Dana Dye of InfoNow Corporation, +1-415-928-1310, dana@dialoguepr.com

Web site: www.infonow.com

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