Handmark® Brings ZAGAT TO GO(SM) to New Palm Treo 700w Smartphone from Verizon Wireless
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LAS VEGAS, NV - (05 January 2006) - Handmark®, a global leader in mobile media, today announced that ZAGAT TO GO(SM), the mobile version of Zagat Survey's hugely popular restaurant and entertainment guides, is available for the new Palm® Treo(TM) 700w smartphone from Verizon Wireless running Windows Mobile® 5.0. In addition to comprehensive ratings and rankings for 24,000 spots in 71 different cities, ZAGAT TO GO offers many Palm Treo 700w smartphone customers optimized features, including wireless content updates, detailed street-level maps, and turn-by-turn driving directions to the user's desired destination(1).
"Handmark continues our long commitment to Palm branded handhelds and smartphones by bringing ZAGAT TO GO to the new Palm Treo 700w smartphone from Verizon Wireless." said Douglas Edwards, Handmark cofounder and executive vice president. "Now those who want the Treo experience, but who prefer Windows Mobile 5.0 can enjoy everything that ZAGAT TO GO has to offer."
"The Palm Treo 700w smartphone makes a great traveling companion," said Mark Bercow, senior vice president, business development, Palm, Inc. "And with the addition of ZAGAT TO GO, Treo smartphone customers can easily find great restaurants and nightspots."
Presented in the trusted Zagat Survey format, ZAGAT TO GO delivers a comprehensive collection of survey-based guides to cities such as London, Los Angeles, New York, Paris, Las Vegas, Chicago, San Francisco, Tokyo, Washington D.C. and dozens more. Restaurant and nightlife reviews and information on ZAGAT TO GO are presented by neighborhood, cuisine and special features with ratings provided for food quality, decor, service and cost. In addition, data is searchable according to the user's needs, making it easy to find the perfect place for any occasion or interest.
The subscription-based ZAGAT TO GO service is available now for the Palm Treo 700w smartphone from Verizon Wireless running Windows Mobile 5.0 at a special online download price of $24.95 per year from both Zagat Survey (http://mobile.zagat.com) and Handmark (www.handmark.com) websites. A full-featured, two-week free trial version is available and allows users to evaluate the software prior to purchase. The Zagat content available for the Palm Treo 700w smartphone would normally cost over $600 (for nearly 50 books).
For information on Handmark titles optimized for the Palm Treo 700w smartphone, visit www.handmark.com
See ZAGAT TO GO at CES
Visit Handmark in the Palm booth at CES International, booth number 3/30735 in the South Hall. Las Vegas Convention Center, January 5-8, 2006. Product demonstrations will run throughout the show.
More information about the Palm Treo 700w smartphone is available at www.palm.com/Treo700w.
About Handmark
Handmark is a global leader in the development and distribution of mobile content solutions. The company's flagship Pocket Express wireless service bundle offers consumer-friendly access to news, reference and infotainment content on mobile phones as well as BlackBerry, Treo and Windows Mobile wireless handhelds. The company also holds key mobile content distribution patents including Java-based push technology for wireless devices; has technology and distribution relationships with CNN International, The Associated Press, Oxford University Press, Hasbro, MobiTV, TV Guide and Zagat Survey as well as Sprint, Nextel, T-Mobile, Verizon, and others; and has an estimated 43 percent market share in mobile software titles sold through retail channels. Handmark has R&D facilities in Gothenburg, Sweden; Kansas City, Missouri; and Dallas, Texas, with sales offices in Chicago, Kansas City, San Francisco, Stockholm, and London. For more information, visit www.handmark.com.
About Zagat Survey, LLC
Zagat Survey is the world's leading provider of consumer survey-based leisure content. With over 250,000 surveyors, Zagat Survey rates and reviews restaurants, hotels, nightlife, movies, music, golf, shopping and a range of other entertainment categories. Zagat content is available in print, on the Web, on the Palm and Pocket PC operating systems, on mobile phones, and on TV. For more information, visit zagat.com.
© 2005 Handmark, Inc.; Handmark is a registered trademark, tools & toys for a mobile generation, the Handmark logo, Pocket Express, and associated trade dress are trademarks of Handmark, Inc. All rights reserved. Palm and Treo are among the trademarks or registered trademarks owned by or licensed to Palm, Inc. Windows Mobile is a registered trademark of Microsoft Corporation in the United States and other countries. All other trademarks are the property of their respective owners.
(1) Wireless updates, maps and driving directions require a wireless data capable device. Within wireless service coverage area only. Availability and coverage depends upon carrier and the geographic scope of international roaming agreements. Email, messaging and web access requires data services from a mobile service provider at an additional cost. ISP may also be required.
Eric Haar
Editorial and Media Relations Manager
Handmark, Inc.
Tools & Toys for a Mobile Generation
Visit us online at www.handmark.com
