GPS Marine Navigation Systems include networking capability.

Press Release Summary:



Featuring 8.4 and 10.4 in. SVGA displays, respectively, HDS-8 and HDS-10 High-Definition Systems (HDS) offer HD digital radar, broadband sounder technology, and 120° coverage at 83 kHz in shallow water. They include backlit screens and keypads adjustable to dim-to-zero, 16-channel GPS+WAAS antenna, and U.S. base map with coverage for over 100,000 bodies of water and nearly 5,000 lake maps. Available standalone, units can be integrated into system via Ethernet and NMEA 2000 networks.



Original Press Release:



Feature-Packed Lowrance HDS-8 and HDS-10 Systems Offer the Ultimate Flexibility



New 8- and 10-inch High-Definition GPS-Chartplotter and Fishfinder Systems Provide
Maximum Networkable Functionality and Expansion Capabilities

Tulsa, Okla. - Lowrance, a world-leading brand in marine electronics since 1957 and GPS
navigational systems since 1992, announced today its revolutionary 8-inch and 10-inch High-Definition Systems (HDS), the HDS-8 and HDS-10. The high-performance GPS-Chartplotter and Fishfinder combination units are the first products on the market to combine high-definition navigational capabilities and Lowrance's award-winning Broadband Sounder functionality into a single, easy-to-use system. A fully networkable and expandable electronics solution, the HDS-8 and -10 offer high-definition digital radar, and SIRIUS® weather and radio options as well as other advanced capabilities. Ideal for boaters who are designing an electronics package that best suits their
needs throughout the boat, the Lowrance HDS-8 and -10 deliver unparalleled functionality in an easy-to-use, expandable package.

HDS-8 and -10 sonar models incorporate the award-winning Lowrance Broadband Sounder
technology, which is proven to find more targets with greater sensitivity and higher definition. The result is superior target separation in all cover, in thermoclines and in surface clutter. With Broadband Sounder technology, sonar displays show less noise and more targets with crystal-clear clarity.

Greater shallow-water detail and coverage are achieved (120 degrees of coverage at 83 kHz operation), as well as incredible deep-water performance, even at higher boat speeds.

Offering powerful out-of-the-box navigational functionality, the HDS-8 and -10 include an internal 16-channel GPS+WAAS antenna and feature a new enhanced U.S. base map that provides coverage for more than 100,000 bodies of water and nearly 5,000 lake maps with detailed shorelines and depth contours. Select HDS models also include Lowrance's new exclusive Insight(TM) cartography*.

Featuring stunning life-like perspectives of bottom structure and topography, Insight delivers a new dimension in effective, reliable marine navigation and fishing. Ensuring boaters have the flexibility to use their choice of cartography, the HDS-8 and -10 are compatible with Lowrance Fishing HotSpots®, LakeMaster® ProMaps, NauticPath(TM), FreedomMaps(TM), and also offer full Navionics cartography support, including Platinum+, Platinum and HotMaps Platinum capability**.

"With the HDS-8 and -10, boaters who require the ability to network the best electronics solution throughout their boats have an affordable, easy-to-install option," said Gordon Sprouse, director of marketing for all Navico Americas brands. "With advanced capabilities and high-performance expansion features, the HDS systems are the ideal choice for installation on a new boat or for upgrading a current boat with today's most feature-packed marine electronics equipment.

The HDS-8 and -10 are equally suited for use as standalone devices or integrated into a sophisticated system via Ethernet and NMEA 2000 networks. The units are designed for ease-of-use in all conditions, incorporating a newly designed user interface and menu system that offers convenient access and control to even the most powerful features and capabilities. The HDS-8 and -10 incorporate the latest SolarMAX(TM) PLUS display ensuring astounding detail and clarity. Providing unmatched high-definition fish finding and navigational detail, the HDS-8 and -10 feature 8.4- and 10.4-inch full Super VGA displays, respectively. Both models offer an enhanced high-brightness, sunlight-viewable screen with extremely wide viewing angles. All HDS screens and keypads are fully backlit and adjustable to dim-to-zero for ease of viewing in all lighting conditions.

The HDS-8 and -10 offer SIRIUS® real-time weather and stereo-quality radio support with inland and coastal package options, as well as Navico's exclusive Track-Your-Buddy(TM) and Get-Buddy(TM) features when interfaced with Lowrance-compatible VHF marine radios. The HDS-8 and -10 are available in combination Fishfinder-Chartplotter and Chartplotter-only models (the HDS-8m and HDS-10m). All Lowrance HDS systems are compatible with Lowrance HD radar systems, fully waterproof (IPX7) and are protected by a newly expanded 2-year limited warranty, with a 2-year extended warranty option.

Models and Availability:

The Lowrance HDS-8 and HDS-10 model options are available with the Insight(TM) USA map or
enhanced U.S. basemap. Dual-frequency transducer packages are also available from Lowrance in 83/200 kHzNew 8- and 10-inch High-Definition GPS-Chartplotter and Fishfinder Systems Provide Maximum Networkable Functionality and Expansion Capabilities

Tulsa, Okla. - Lowrance, a world-leading brand in marine electronics since 1957 and GPS navigational systems since 1992, announced today its revolutionary 8-inch and 10-inch High- Definition Systems (HDS), the HDS-8 and HDS-10. The high-performance GPS-Chartplotter and Fishfinder combination units are the first products on the market to combine high-definition navigational capabilities and Lowrance's award-winning Broadband Sounder functionality into a single, easy-to-use system. A fully networkable and expandable electronics solution, the HDS-8 and - 10 offer high-definition digital radar, and SIRIUS® weather and radio options as well as other advanced capabilities. Ideal for boaters who are designing an electronics package that best suits their needs throughout the boat, the Lowrance HDS-8 and -10 deliver unparalleled functionality in an easyto- use, expandable package.

HDS-8 and -10 sonar models incorporate the award-winning Lowrance Broadband Sounder technology, which is proven to find more targets with greater sensitivity and higher definition. The result is superior target separation in all cover, in thermoclines and in surface clutter. With Broadband Sounder technology, sonar displays show less noise and more targets with crystal-clear clarity.

Greater shallow-water detail and coverage are achieved (120 degrees of coverage at 83 kHz operation), as well as incredible deep-water performance, even at higher boat speeds.

Offering powerful out-of-the-box navigational functionality, the HDS-8 and -10 include an internal 16- channel GPS+WAAS antenna and feature a new enhanced U.S. base map that provides coverage for more than 100,000 bodies of water and nearly 5,000 lake maps with detailed shorelines and depth contours. Select HDS models also include Lowrance's new exclusive Insight(TM) cartography*.

Featuring stunning life-like perspectives of bottom structure and topography, Insight delivers a new dimension in effective, reliable marine navigation and fishing. Ensuring boaters have the flexibility to use their choice of cartography, the HDS-8 and -10 are compatible with Lowrance Fishing HotSpots®, LakeMaster® ProMaps, NauticPath(TM), FreedomMaps(TM), and also offer full Navionics cartography support, including Platinum+, Platinum and HotMaps Platinum capability**.
"With the HDS-8 and -10, boaters who require the ability to network the best electronics solution throughout their boats have an affordable, easy-to-install option," said Gordon Sprouse, director of marketing for all Navico Americas brands. "With advanced capabilities and high-performance expansion features, the HDS systems are the ideal choice for installation on a new boat or for upgrading a current boat with today's most feature-packed marine electronics equipment.

The HDS-8 and -10 are equally suited for use as standalone devices or integrated into a sophisticated system via Ethernet and NMEA 2000 networks. The units are designed for ease-of-use in all conditions, incorporating a newly designed user interface and menu system that offers convenient access and control to even the most powerful features and capabilities. The HDS-8 and -10 incorporate the latest SolarMAXTM PLUS display ensuring astounding detail and clarity. Providing unmatched high-definition fish finding and navigational detail, the HDS-8 and -10 feature 8.4- and 10.4-inch full Super VGA displays, respectively. Both models offer an enhanced high-brightness, sunlight-viewable screen with extremely wide viewing angles. All HDS screens and keypads are fully backlit and adjustable to dim-to-zero for ease of viewing in all lighting conditions.

The HDS-8 and -10 offer SIRIUS® real-time weather and stereo-quality radio support with inland and coastal package options, as well as Navico's exclusive Track-Your-Buddy(TM) and Get-Buddy(TM) features when interfaced with Lowrance-compatible VHF marine radios. The HDS-8 and -10 are available in combination Fishfinder-Chartplotter and Chartplotter-only models (the HDS-8m and HDS- 10m). All Lowrance HDS systems are compatible with Lowrance HD radar systems, fully waterproof (IPX7) and are protected by a newly expanded 2-year limited warranty, with a 2-year extended warranty option.

Models and Availability:

The Lowrance HDS-8 and HDS-10 model options are available with the Insight(TM) USA map or enhanced U.S. basemap. Dual-frequency transducer packages are also available from Lowrance in 83/200 kHz and 50/200 kHz options. The HDS-8 and HDS-10 models can be purchased through authorized Lowrance dealers and distributors throughout the United States and Canada. For more information on the HDS-8 and HDS-10, as well as the complete HDS series, transducer options and compatibility, or to learn more about Lowrance and its entire product line, please visit www.HDSrevolution.com.

*Lowrance Insight(TM) USA cartography provides detailed coastal and offshore depth contours, plus navigation aids, for the entire U.S. coastline as well as detailed shoreline and depth contours for the Great Lakes and 5,000 U.S. lakes - including more than 500 Fishing HotSpots® lakes. **Navionics compatibility requires a free software upgrade scheduled for availability in Q1 2009.

About Lowrance:

The Lowrance® brand is wholly owned by Navico, Inc., a privately held, international marine electronics company. Navico is currently the world's largest marine electronics company, and is the parent company to five well-established marine electronics brands: B&G®, Eagle®, Lowrance, Northstar and Simrad®.

*Lowrance Insight(TM) USA cartography provides detailed coastal and offshore depth contours, plus navigation aids, for the entire U.S. coastline as well as detailed shoreline and depth contours for the Great Lakes and 5,000 U.S. lakes - including
more than 500 Fishing HotSpots® lakes.

**Navionics compatibility requires a free software upgrade scheduled for availability in Q1 2009.

About Lowrance:

The Lowrance® brand is wholly owned by Navico, Inc., a privately held, international marine electronics company. Navico is currently the world's largest marine electronics company, and is the parent company to five well-established marine electronics brands: B&G®, Eagle®, Lowrance, Northstar and Simrad®.

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