Gomez ExperienceFirst Platform Named a CRN Emerging Technology
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Suite of tools measures, monitors and improves end-to-end web application and site performance
LEXINGTON, Mass., June 6 / / - Gomez Inc., the leader in web application experience management, today announced it has been selected by CRN, part of CMP's family of Channel Solutions, as a CRN Emerging Tech vendor for its Gomez(R) ExperienceFirst(TM) Platform. CRN's Emerging Tech list captures companies that are delivering high margins for solution providers with innovative and easy-to-use technology.
The Gomez ExperienceFirst Platform is a set of on-demand services that enable companies to design, develop, validate, deploy, operate, analyze and improve web application experiences. Gomez provides the industry's only complete solution for managing web application experience throughout the entire application life cycle, featuring active and real-user monitoring, competitive benchmarking, quality assurance applications and more than 12,000 data sources worldwide. Gomez's network provides the largest and richest platform for partners to test, validate and optimize their web applications.
Gomez ExperienceFirst applications are used by more than 800 companies worldwide, including eight of the top 10 most visited sites, six of the top 10 retailers, nine of the top 10 financial services firms, five of the top 10 social networking companies, and four of the top 10 industrial companies.
Gomez partners with organizations specializing in the development, delivery and management of web applications. Partnerships offer solution providers a value added service delivering incremental margins, recurring revenue streams, dedicated partner managers, access to Gomez benchmark data, sales and technical training, joint marketing programs and more.
According to the 2007 CRN Emerging Tech Survey, the top reasons solution providers add emerging technologies include: the technology is superior to other products in the market segment; the technology complements a solution provider's existing practice areas; emerging vendors provide better services opportunities; emerging vendors pay better attention to partners; emerging vendors offer higher margins; customers want alternative product choices; and emerging vendors have better joint marketing programs. In addition, 61 percent of solutions providers surveyed plan to increase the number of emerging technology vendors they partner with in the next 12 months.
"Successful Solution Providers are always looking for new and innovative partners, and the CRN Emerging Tech list provides a way for them to discover a large number of potential new partners who offer a wide range of emerging technologies," said Heather Clancy, vice president and editor of CRN.
Vendors who make the CRN Emerging Tech list must have an established solution provider program and formal guidelines for recruiting channel partners. They must demonstrate that its direct sales mix is trending down as evidenced by the company's revenue history, a channel positive or channel neutral strategy for internal sales compensation, and not be a dominant market share player. Final selection to the Emerging Technology list was made at the discretion of the CRN editorial team after a review of the submitted information and conversations with current or targeted partners.
"Gomez enjoys rich, mutually beneficial relationships with our solution partners because our platform provides the most actionable insights into the performance of web applications," said Tom Meusel, vice president, worldwide channel sales for Gomez. "Moreover, the platform is an on-demand service (SaaS) versus a new, high-risk enterprise application that a company needs to manage. We're easy to partner with."
About Gomez
Gomez is the leading provider of on-demand web application experience management solutions, helping the world's top businesses ensure quality web experiences for their customers. Founded in 1997, Gomez provides the industry's only complete solution for managing web application experience from development through deployment and the entire application life cycle, featuring active monitoring, competitive benchmarking, and more than 14,000 data sources worldwide. Gomez is Network Computing magazine's "Editor's Choice" for best Internet performance monitoring service. For more information, please visit www.gomez.com/ or de.gomez.com for information in German.
Gomez, Gomez.com and Gomez ExperienceFirst network are trademarks and/or service marks of Gomez, Inc. All other trademarks are the property of their respective owners.
About The Channel Group
CMP Channel Group is the one stop shop customers turn to in order to meet their global sales channel objectives from access to execution. Through use of its family of channel solutions which include CRN and VARBusiness, the ChannelWeb network, the Group's XChange worldwide face-to-face conferences and the Institute for Partner Education & Development (IPED), vendors are able to accelerate sales through the channel. CMP Channel Group provides a worldwide answer to advertising, branding and marketing services, lead generation, market intelligence, branded and custom events, education of solution providers and best practices for vendors.
About CRN
CRN provides solution providers and technology integrators with the crucial information and analysis they need to drive their company's sales. As an advocate for and voice of the IT channel, solution providers turn to CRN first for immediate information. Celebrating its 25th year, CRN is the most trusted source for channel professionals. CRN can be found on the web at http://www.channelweb.com/.
About CMP Technology (http://www.cmp.com/)
CMP Technology is a marketing solutions company serving the technology industry. Through its market-leading portfolio of trusted information brands, CMP has earned the confidence of more technology professionals than any other media company. As a result, CMP is the premier provider of access, insight and actionable programs designed to connect sellers and buyers in ways that yield superior return on investment. CMP Technology is a subsidiary of United Business Media (http://www.unitedbusinessmedia.com/), a global provider of news distribution and specialist information services with a market capitalization of more than $3 billion.
Source: Gomez Inc.
CONTACT: Dan Neel of CRN-CMP Channel Group, +1-516-562-7236, dneel@cmp.com; or Cathy O'Leary Hayes of Gomez, Inc., +1-781-778-2775, cohayes@gomez.com
Web site: www.gomez.com/
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