Fixed POS Scanner helps reduce incidents of retail theft.

Press Release Summary:

Magellan 9500 OmegaTek Dual Antenna integrates 2 EAS antennae to increase EAS tag deactivation rates, reducing false alarms at exits. SmartSentry® firmware and RS-232 link are used to manage Sensormatic ScanMax® Pro EAS controller, ensuring no EAS tags are deactivated unless bar code has been read. Aggressive scan pattern with 6,400 scan lines/sec eliminates blind spots, while ability to control activation of EAS antennae results in reduced shrink at POS.

Original Press Release:

New PSC Scanner Improves Customer Service and Reduces Theft

EUGENE, Ore., Jan. 17 - PSC Inc., number one market share manufacturer in fixed position scanning products, announced today the introduction of its Magellan 9500 OmegaTek Dual Antenna, the highest performing fixed point of sale (POS) scanner in the world.

"A key design goal of the Magellan 9500 OmegaTek Dual Antenna was to significantly increase the EAS tag deactivation volume," said Nick Tabet, VP of Retail Scanning for PSC. "The integration of two EAS antennae has proven to increase EAS tag deactivation rates by over 30%, providing an excellent ROI for retailers."

With increased deactivation rates, the Magellan 9500 OmegaTek can reduce or even eliminate embarrassing false alarms at exits and improve both productivity and customer service levels. The new design creates an unequaled deactivation zone.

The Magellan 9500 OmegaTek reduces shrink (sweethearting) at the POS with the integrated ability to control activation of the EAS antennae. Unlike separated scanner and EAS systems, the Magellan 9500 OmegaTek uses SmartSentry(R) firmware and an RS-232 link to manage the Sensormatic ScanMax(R) Pro EAS controller. This assures that no EAS tags are deactivated unless a bar code has been read. No longer can an unsold item simply be deactivated and taken out of the store.

The Magellan 9500 OmegaTek also features a unique scale for easy and accurate produce weighing, resulting in reduced produce shrink. Advanced decoding software greatly improves the reading of poorly printed or damaged labels and oddly shaped products like egg cartons.

Providing improved first pass read rates and increased throughput at the POS, standard features include high speed electronics and the industry's most aggressive scan pattern with 6,400 scan lines per second. The unique breakthrough scan pattern eliminates the "blind spots" that can cause re-scans and reduce productivity, minimizing the need for cashier training. Additional features include multiple host interface solutions, flash memory for easy software upgrades, GTIN compatibility and improved serviceability.

The Magellan 9500 OmegaTek can also provide a distinct competitive advantage with optional Productivity Index Reporting(TM), Cashier Training(TM), and EAS reporting software. The EAS reporting software can be used to generate critical information reports, improve throughput and cashier performance, and enhance EAS tagging practices. The Magellan 9500 OmegaTek is the ultimate scanner for high volume retail applications with Sensormatic EAS.

About PSC Inc.:

PSC Inc., a subsidiary of Datalogic S.p.A., is a global provider of automatic data-capture products and services "On the Reading Edge"(TM). Named number one market share in fixed position scanning products by VDC (Venture Data Corporation) in 2004, PSC(R) products serve multiple industries including the retail, industrial, manufacturing, distribution, transportation, and logistics sectors. Wired or wireless, PSC offers a broad array of products and services including retail automation, automated data collection and mobile & wireless.

PSC, Magellan, and the PSC logo are registered trademarks of PSC Inc. OmegaTek, Productivity Index Reporting, Cashier Training, SmartSentry and "On the Reading Edge" are trademarks of PSC, Inc. Sensormatic and ScanMax are registered trademarks of Sensormatic. All other brand and product names may be trademarks of their respective companies. With a presence in more than 100 countries, PSC's headquarters and major manufacturing facility are located in Eugene, Oregon, while sales and service offices are located throughout the Americas, Europe, Asia and Australia. For more information, visit, or call 1-800-695-5700 or 541-683-5700.

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