Fabrik Delivers Storage 2.0

Back Up, Stack Up and Store Up Your Content as Never before Using Fabrik's New Family of High-Performance SimpleTech Pro Drives with Fabrik Ultimate Backup

SAN MATEO and SANTA ANA, Calif., Oct. 15 / / - Serious digital pros need only apply. Must appreciate massive performance, capacity and data protection on multiple levels. Fabrik Inc. (http://www.fabrik.com/), a leading provider of innovative storage, memory and next-generation Web services, today announced a new family of blazing-fast SimpleTech Pro Drives for digital media enthusiasts, prosumers and business users. With capacities up to 2TB, and a combo USB 2.0 and eSATA 3Gb/s interface, which is up to six times faster than existing FireWire (1394) or USB 2.0 external storage interfaces, the new Pro Drive and Duo Pro Drive are ideal for streaming audio/video, gaming and other high-bandwidth applications. In a class of its own, the new Duo Pro Drive, using RAID 0 with eSATA 3Gb/s, is one of the fastest external drives in the market. As storage needs evolve, a secure stackable design ensures a snug fit so users can add more storage without taking up more desk space.

Revolutionizing the way consumers protect their content, all Pro Drive family solutions include both local backup software and Fabrik Ultimate Backup(TM) for online protection, giving users the same two-level protection the pros use. So now, no matter what happens to your drive-a spilled drink, a curious toddler, a theft or a natural disaster-you know your files are safe and secure online and offsite. With Fabrik Ultimate Backup, simply run the software, choose what type of content you want protected, and Fabrik Ultimate Backup works in the background to upload your important files securely, remotely and automatically for added levels of redundancy and security. Data is encrypted, compressed and stored on remote servers, so you'll never lose a file or skip a beat knowing that your content is safe and secure. Unobtrusive, performing block-level incremental backups, it's always working even when you're not, so you get constant, near real-time backup that won't slow down your system. If needed, restoring data can happen anytime, anywhere with Internet access. Each member of the Pro Drive family ships with a free 2GB account. For less than five dollars per month, you can easily upgrade to unlimited online capacity that's fast, affordable and secure. Visit www.fabrikultimatebackup.com/ for more information.

"Our goal is to provide value for the user and push industry innovation forward. Today's existing products have not truly scaled beyond local protection," said Mike Cordano, CEO and co-founder of Fabrik. "With our Pro Drives, we've raised the bar. Our drives provide ultimate speed for high-bandwidth applications and ultimate data protection with Fabrik Ultimate Backup, giving users a new layer of protection in the event of a fire, flood or other catastrophic event."

A variety of solutions are available based on performance, protection or capacity. All members of the Pro Drive family are Mac and PC compatible, and ship with a security lock slot to help prevent theft. A barely-audible fan is included to help ensure adequate cooling, reliable performance and a quiet operation.

SimpleTech Duo Pro Drive by Fabrik

With the SimpleTech(R) Duo Pro Drive(TM), users receive massive performance, capacity and data protection on multiple levels. As a dual-drive solution, you can choose RAID 0 for super-fast performance or RAID 1 for added data protection. RAID 0 divides a data stream and writes pieces of it to both drives at once, a process called striping. Using RAID 0 with eSATA 3Gb/s, the Duo Pro Drive is one of the fastest external drives in its class, offering significantly faster write and read times for speed-hungry applications like audio/video streaming, imaging and game loading. RAID 1, also called mirroring, simply takes everything that is written to the primary hard drive and creates a copy of it on the second drive. That way, if the first drive fails, the second one swings into action so the user does not experience data loss or downtime. The new Duo Pro Drive comes loaded with a high-speed USB 2.0 and eSATA 3Gb/s interface for super-fast data transfers. Suggested retail pricing is $399.99 for 1TB, $599.99 for 1.5TB and $799.99 for 2TB.

SimpleTech(R) Pro Drive(TM) by Fabrik

As pure high-performance storage, the SimpleTech(R) Pro Drive(TM) makes any red-blooded storage heart pump a little faster. Its blazing-fast eSATA interface transfers files up to 3Gb per second, while its massive capacity makes it a perfect choice for power users. It also comes loaded with a high-speed USB 2.0 interface for additional flexibility. Suggested retail pricing is $229.99 for 500GB, $329.99 for 750GB and $529.99 for 1TB.

SimpleTech(R) Simple Drive by Fabrik

Also announced today is the new SimpleTech Simple Drive(TM), a smart choice for simple storage and backup. It features both onsite and offsite data protection, a high-speed USB 2.0 interface and capacities of up to 500GB. For added convenience, it's stackable with the Pro Drive and Duo Pro Drive for simple storage expansion. Suggested retail pricing is $99.99 for the 250GB, $129.99 for 320GB and $169.99 for 500GB.

If we've caused performance anxiety and you want to upgrade your computer to eSATA, no problem. It's quick and painless. To help get you on your way, Fabrik offers a PCI or PCI Express eSATA card and cable bundle for $49.99 to $69.99 MSRP, respectively. For more information, please visit http://www.fabrik.com/

The Pro Drive family and Fabrik Ultimate Backup press kit, including product images, can be found at http://www.myfabrik.com/presskit/public/media/.

About Fabrik, Inc.

Fabrik's mission is to simplify a user's digital experience whether at home, on the Web or on the road by delivering a blend of online services, software and devices that help consumers store, access, manage, protect and share their growing collections of digital content. The company's online service, www.myfabrik.com/, is marketed directly to consumers and through partnerships with global market leaders. Fabrik's line of SimpleTech- branded products include external, portable and network storage solutions as well as full line of memory upgrades for desktops, laptops, servers, printers. For more information, please visit www.fabrik.com/. Fabrik Inc., founded in 2005, is a privately owned company with offices in San Mateo and Santa Ana, California.

Source: Fabrik, Inc.

CONTACT: Erin Hartin, Corporate Communications of Fabrik/SimpleTech,
+1-303-284-7790, ehartin@fabrikinc.com

Web site: http://www.fabrik.com/

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