TOTOWA, N.J., July 19, 2007 -- Dydacomp, a leading provider of business automation solutions for multichannel marketers announced the 10th anniversary of SiteLINK, its ecommerce platform designed exclusively for users of the popular Mail Order Manager order management and processing system.
Originally released in 1997, Dydacomp was one of the first to offer a complete, end-to-end business solution for small and medium businesses (SMBs) that collected orders through a variety of channels. Already an established provider of integrated business solutions for mail order and catalog operations, Dydacomp saw the emerging ecommerce market as a natural extension of direct mail and point-of purchase business.
"Dydacomp was quick to recognize that many of the same business rules and procedures traditional catalog merchants applied to their operations would have to be adapted by the growing number of businesses that were testing online sales channels," said Robert Coon, President of Dydacomp. "Long before the term multichannel merchant was coined, we introduced SiteLINK to connect the Mail Order Manager powered back end of a business to the web based front end."
Though few of the industry's first ecommerce platforms still exist today, SiteLINK continues to innovate. These days, Dydacomp's SiteLINK incorporates third party online services, search engine optimization, custom design services and more automated integration than ever between SiteLINK and Mail Order Manager, creating the optimal customer and retailer experience.
Al Pascale, Dydacomp's Director of SiteLINK Services notes that SiteLINK's around-the-clock order status capabilities not only provide instant tracking information to customers but also ease the burden on retailers' customer service department. "Initially made available in SiteLINK V5.0, hundreds of SiteLINK powered ecommerce sites now rely on the free 24/7 order status feature to provide customers convenient and immediate access to up-to-the minute order tracking from anywhere a web connection is available," boasts Pascale. He continued, "As e-commerce sales numbers continue to climb, SiteLINK helps businesses take advantage of every opportunity to streamline operations and provide customers with information at their fingertips."
In celebration of SiteLINK's milestone, Dydacomp has announced several pricing incentives for new and existing users alike. Dydacomp invites new and prospective customers to learn more at www.dydacomp.com/anniversary and join them in SiteLINK's 10th year celebration.
Dydacomp (http://www.dydacomp.com) specializes in multi-channel software solutions for e-commerce, catalog, DRTV, and traditional point-of-sale business. Dydacomp's popular Mail Order Manager® (M.O.M.) software, first released in 1986, is fully featured including integrated ecommerce, inventory control, order entry, customer maintenance, credit card processing, list management, fulfillment and other related functions. Through M.O.M., online merchants using MIVA®, Shopsite®, Yahoo!®, eBay®, Amazon®, SiteLINK(TM) and other carts or marketplaces can manage their entire back-office operations. Dydacomp's client base, approaching 10,000 Mail Order Manager installations worldwide, consists of e-commerce, mail order, fulfillment, distribution and call-center companies.
Lisa R. Gittleman
Marketing & Public Relations
Dydacomp Development Corp.
"Software Solutions for Direct Marketing and Web Commerce"
11 D Commerce Way
Totowa, NJ 07512