Direct Thermal Printer produces double-sided labels.

Press Release Summary:

Employing dual thermal print heads, GY412 simultaneously prints on both sides of label to eliminate need for secondary printers in applications such as transportation and logistics, eCommerce fulfillments and forms, and shipping labels. Unit performs at printing rates up to 10 ips and features onboard linear as well as 2D symbologies. Interface options include USB 2.0, LAN (10/100BaseT), and RS-232C (serial).

Original Press Release:

SATO America Announces the GY412 Printer for Improved Productivity and Cost Savings

High performance, industrial design direct thermal printer that prints on both sides of the label

CHARLOTTE, NC - SATO, a leader in barcode printing, labeling, and EPC/RFID solutions, announced today the introduction in the Americas of its new GY412 printer. A direct thermal printer with two thermal print heads, it simultaneously prints on both sides of the label for maximum productivity and tremendous cost efficiencies.

The GY412 lowers the overall cost of printing, allowing for greater efficiencies in processes, and is environmentally friendly due to the double-sided, coated labels using thermal technology. It eliminates the need for secondary printers to print packing slips and the associated cost of additional media, ink and toner, and by eliminating the label liner associated with single-sided label printers, the GY412 significantly reduces the overall environmental impact and costs associated with landfill waste.

"At SATO, we develop leading edge, customer-centric products that support our customers drive for continuous improvement, bettering their efficiencies, and lowering of their operation costs; solutions that positively impact their business processes and give true tangible ROI," said Robert Linse, President of SATO America. "Typically, most companies utilize up to three printers for their picking, packing, and shipping processes. One printer for the pick list, one for the packing slip, and one for their shipping label; but now with the GY412, the need for the packing slip printer and the associated costs of paper, ink or toner, and packing slip adhesive pouches is eliminated. This is a significant savings in real dollars as well as in labor costs as the solution may allow process modification and reassignment of staff to more critical need activities."

Designed and built for a wide variety of applications, the GY412 is ideal for transportation and logistics applications, e-commerce fulfillments and forms, shipping labels, and much more.

The GY412 features SATO reliability and durability, a wide range of onboard linear and 2-dimensional symbologies, high speed printing up to 10 inches per second (250mm/second), and a variety of interface options including USB 2.0, LAN (10/100BaseT), and RS-232C (Serial).

The SATO GY412 - Delivering Best-In-Class for speed, performance, and value. SATO - leading the way with fully-functional, cost-effective printing solutions.

About SATO
SATO is a pioneer and leading global provider of integrated Automatic Identification and Data Collection solutions that leverage barcode and RFID technologies. SATO manufactures innovative, reliable auto-identification systems and offers complete solutions to businesses by integrating hardware, software, media supplies and maintenance services. Customers rely on SATO for accuracy, labor and resource savings helping to preserve the environment.

Founded in 1940, SATO is publicly listed on the first section of Tokyo Stock Exchange in Japan. It has sales and support offices in over 20 countries and is represented globally through a world-class network of partners. For the fiscal year ended March 31, 2010, it reported revenues of JPY 74,917 million (US$ 807 million). More information about SATO Corporation can be found at

* Conversion is based on an average exchange rate of 1 US Dollar = 92.89 Japanese Yen.

For more information about SATO America, visit

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