Cox Media Northern Virginia Launches 'GoScout HOMES'


HERNDON, Va., April 4 // - Cox Media Northern Virginia, the advertising sales division of Cox Communications Northern Virginia, has launched a new service tailored to meet the needs of local real estate buyers and sellers. Branded "GoScout HOMES," the service marries Cox's On DEMAND video product and the GoScout Web site (http://www.goscouthomes.tv/) to offer consumers a broader, more enhanced resource for promoting and identifying local real estate opportunities.

For potential buyers, "GoScout HOMES" allows 24-hour access to property listings that are updated on a weekly basis. Listings can be viewed on the FreeZone section of Cox's On DEMAND service, located on Cox Cable channel 1, or via the GoScout Web site. Together, the different media provide home buyers with more information and images to assist them in the purchasing process.

"Cox Media is dedicated to offering our clients the most effective advertising solutions available in the market," said Cox Media Northern Virginia's Vice President and General Manager Dianne Earley. "As the name symbolizes, GoScout HOMES is focused on connecting buyers and sellers in the local real estate marketplace in a truly dynamic manner."

For real estate agents, the benefits of "GoScout HOMES" are numerous. The service is convenient, offers multiple platforms for reaching consumers, and is easy to use. Images of listings can be uploaded for viewing on-air and on- line within one week, allowing for a quick turnaround between securing a listing and advertising its availability for purchase.

"For busy real estate agents, GoScout HOMES is going to make a huge difference in the way they do business," added Earley. "The tools for uploading images and information are available 24 hours a day, so they can update their listings when it is convenient and enjoy a short turnaround time in seeing their properties featured."

About Cox Communications

Cox Communications, a Fortune 500 company, is a multi-service broadband communications and entertainment company with more than 5.9 million total residential and commercial customers. Cox offers an array of advanced digital video, high-speed Internet and telephony services over its own nationwide IP network. Cox Business Services is a full-service, facilities-based provider of communications solutions for commercial customers, providing high-speed Internet, voice and long-distance services, as well as data and video transport services for small to large-sized businesses. Cox Media offers national and local cable advertising in traditional spot and new media formats, along with promotional opportunities and production services. More information about the services of Cox Communications, a wholly owned subsidiary of Cox Enterprises, is available at www.cox.com/, www.coxbusiness.com/, and www.coxmedia.com/.

Source: Cox Communications

CONTACT: Alex Horwitz of Cox Communications, +1-703-480-4916

Web site: www.cox.com/

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