Aloha to Seal-It Shrink Label for Hilo Gold Noni Juice


Seal-It, a division of Printpack, Inc. introduces a new full sleeve shrink label for "Hilo Gold Noni Juice," manufactured and distributed by The Stratis Group.

For the launch of this new product, Stratis wanted to offer a unique and distinctive label. They called on Seal-It to print a full sleeve label that would reinforce the image of the Hawaiian fruit in order to obtain maximum point of purchase impact. The label's graphics were inspired by the Hawaiian Noni fruit, also called Morinda Citrifolia.

Seal-It's heat shrink PET-G label is rotogravure printed in 7 colors. A neckband made of clear PVC was added to obtain tamper-evidence. Seal-It's label was the label of choice because the characteristics of PET-G allow it to shrink to the contours of the bottle, and the high-gloss impact of the film enhances the graphics intensity. The total package makes for exceptional shelf impact and sets the product apart from other competing products on the shelf. David Love, General Manager of Seal-It, Inc. states, "The shrink label has had such an impact on sales for this product that we've been told that there are new projects planned for additional products."

Seal-It, a division of Printpack, Inc. is a manufacturer, converter, and printer of heat shrink PVC, PET-G, OPS & PLA (corn) films used by manufacturers for labeling, tamper-evident bands and sleeves for multipacks. Seal-It prints up to 10 colors in a choice of rotogravure or flexographic. Printpack is a full-service provider of flexible and rigid packaging that offers the latest in packaging technology for consumer and industrial markets.

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