3 Australia Increases Network Capacity with Apertio
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Leading operator moves towards subscriber centric view of data to simplify network
Mobile World Congress Barcelona, 11-14 February 2008: Apertio, the leading independent provider of subscriber-centric networks, today announced that Hutchison Telecoms, through its brand 3, has chosen to implement the Apertio One-HLR (Home Location Register) as part of a plan to re-architect its core network. 3 will deploy Apertio's new generation HLR to ensure network capacity is in line with customer growth plans. All subscriber profile data will be migrated to the single, accessible repository, which will simplify the network and deliver the necessary capacity to manage 3's growing customer base.
3 chose Apertio for its ability to provide scalability and increased capacity. Apertio had already implemented a One-NDS at 3 UK, and this acted as a significant proof point in its selection by the Australian arm of the next generation operator. An aligned vision of the future network, being based on a central subscriber data repository, will reduce the need for costly data reproduction across applications in the future, minimising complexity of the network.
Victa McClelland, chief technology officer at 3 said, "The Apertio One-HLR will enable us to increase capacity across our network. We were impressed with Apertio's work with 3 UK and knew they understood our network and global strategy as a result."
Andrew Wyatt, chief product operations officer at Apertio commented, "3 Australia was revolutionary when it entered the market and it continues to drive towards an ideal architecture which will benefit subscribers and engineers alike. We are delighted to announce 3 Australia as our first direct customer in the Australasian region which shares our vision of a simplified network.
Apertio executives will be available to press in Hall 4, HS36. Please contact Becky Kiely to confirm a briefing.
About Apertio
Apertio is the leading independent provider of subscriber-centric networks for mobile, fixed and converged telecommunications operators. Its software application suite, Apertio One, delivers a single, open, subscriber-centric architecture for current and new generation networks. The suite includes Apertio One-NDS (Network Directory Server), Apertio One-HLR (Home Location Register), Apertio One-HSS (Home Subscriber Server), One-AAA (Authentication, Authorisation and Accounting) and One-BSF (Boot Strapping Function).
The Apertio One architecture eliminates complexity and cost. It dramatically simplifies the network and places the subscriber at its heart to deliver increased revenue through rapid service deployment, and lays the foundation for convergence and service innovation.
Apertio's customers number among the world's largest and fastest growing telecommunications operators including Orange, T-Mobile, O2, Vodafone and AIS. The company is privately held, and headquartered in Bristol, UK, with 237 employees in offices in Berlin, Chicago, Bangkok, Beijing and Kuala Lumpur. Turnover in 2007 is expected to be approximately Euros28m. For more information visit: apertio.com.
BECKY KIELY
OCTOPUS
T: +44 (0) 8453 700 655
E: becky@octopuscomms.net
