Westbrook Technologies Welcomes Northcoast Business Systems to its Elite Partner Program
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Westbrook's product distribution strategy, Partner dedication and commitment to avoiding channel conflict are just a few of the reasons for the decision
Westbrook Technologies, a leader in enterprise document management software for the mid-market and one of Deloitte and Touche's 2005 "Fast 50" technology companies in Connecticut, today announced that Northcoast Business Systems ("Northcoast") of Cleveland, Ohio has joined the Company's Elite Partner Program. Northcoast provides an array of diverse, integrated document management consultative solutions for small and emerging companies, corporations, institutions and non-profit associations and organizations across 42 percent of the state of Ohio.
Northcoast selected Westbrook's Elite Partner Program for several reasons including Westbrook's product distribution strategy, Partner dedication and commitment to avoiding channel conflict. In addition, they saw Westbrook's size as an advantage to getting more personalized attention, thus leading to greater impact in their market. Northcoast was very impressed with the professionalism of Westbrook's marketing collateral and the assistance of a local regional sales manager and access to the executive team. Westbrook also had one of the best profit margins and annuity of annual software support revenue. Regarding Westbrook's products, Northcoast said Fortis and File Magic were ideal for them because of their scalability as both departmental and enterprise-wide solutions.
Northcoast Business Systems' President Sonny Kumar said, "We choose to be part of Westbrook's Elite Partner Program because of their industry leading, value-added Fortis and File Magic software solutions. They will greatly enhance what we already offer our diverse customer base as their document management requirements evolve and change."
Kumar indicated that Northcoast plans on combining its own capture solution with Fortis and File Magic so it can be more solutions-oriented and add additional value to their customers. Also, bundling Westbrook's software with its own will offer customers a profitable, all-inclusive solution.
"We are seeing strong traction to start 2006 as top systems integrators like Northcoast embrace Westbrook's Elite Partner Program," said Paul Lord, Westbrook's President and CEO. "Our strategy of utilizing a strong channel is key as we partner with elite resellers like Northcoast to expand our market coverage. Northcoast's expertise in providing integrated document management consultative solutions to mid-market companies aligns with our business strategy and is one reason why they will have immediate success as a Partner. We are proud to have recruited Northcoast to compete directly in a territory where one of our competitors is headquartered and look forward to having them on board."
Westbrook's Elite Partner Program is comprised of a select group of resellers trained to provide localized sales and service of the Company's document management product suite. Westbrook offers Partners cutting-edge, innovative and scalable document management software led by Fortis - Westbrook's flagship enterprise document management software for the mid-market. The program is backed by a commitment never to overpopulate the channel paired with access to a wealth of resources including marketing support, professional services and consulting - vital tools to help Partners grow their business. Two-thousand four was a milestone year for Westbrook Technologies' Elite Partner Program with the Company's top 10 Partners increasing sales by 40 percent. Within that distinguished category, three of the top Partners increased sales by a remarkable 1,000 percent.
About Westbrook Technologies
Westbrook Technologies provides enterprise document management software solutions for mid-market companies that need to maintain their competitive edge. The Company develops document management (Fortis and File Magic), Web-imaging (Fortis PowerWeb), ERM and workflow (Fortis Inflo) software in use at thousands of customer sites in 52 countries. Businesses across every vertical market depend on our comprehensive document management solutions and use them to capture, index, store and retrieve their critical information from anywhere - instantly and securely. Westbrook Technologies was recently named one of Connecticut's 50 fastest growing technology companies by Deloitte & Touche. For more information, call (203) 483-6666 or log on to westbrooktech.com.
About Northcoast Business Systems, Inc.
Celebrating its 20th anniversary this year, Northcoast Business Systems, Inc., provides an array of diverse, integrated document management consultative solutions for small and emerging companies, corporations, institutions and non-profit associations and organizations across 42 percent of the state of Ohio. The company has consistently achieved the highest ratings for sales and service from such manufacturers as Lanier and Riso. Over the years it has earned numerous local and national awards for business excellence. For more information, visit northcoastbusiness.com
