US Scientific Instrument Manufacturer, Aspectrics Inc. Appoints The Scott Partnership to Conduct its Global PR Campaign


(October 26, 2006) Aspectrics, Inc., the innovator of Encoded Photometric Infrared Spectroscopy (EP-IR) analyzers and winner of the 2006 R&D 100 award has appointed independent PR consultancy, The Scott Partnership, to handle its public relations. The Scott Partnership specialises in business to business PR communications for the technology, construction and retail industries.

"We are very excited to be working with The Scott Partnership on our communications strategy" comments Jim Yano, V.P of Marketing at Aspectrics. "The agency's heritage in technology PR means it is perfectly positioned to deliver a co-ordinated PR campaign for our innovative spectroscopy solutions."

With its company headquarters based in California, Aspectrics was founded in 2004. The company has developed and manufactured a new generation of on-line and remotely deployable process monitoring instruments based on a patented, breakthrough technology, described as EP-IR (Encoded Photometric Infra-Red).

The Aspectrics campaign will be focused towards the process and laboratory industries. Therefore the innovative company has chosen The Scott Partnership for its experience of delivering technical PR campaigns in niche scientific markets, its highly trained team with a specialist understanding of clients needs and their industries and also its commitment to producing measurable results.

Based in the UK, The Scott Partnership boasts a truly global client base, with customers headquartered in the US, UK, Italy and Australia. The company is committed to building long-term relationships to provide the best results for its clients. The agency conducts Public Relations campaigns for a number of companies that range from small VC-funded start-ups to multi-billion dollar global corporations.

For more information on Aspectrics, please call + 1 925-931-9270, email info@aspectrics.com or alternatively, please visit www.aspectrics.com. To contact The Scott Partnership directly, please e-mail pr@scottmail.co.uk, call + 44 1606 837787, or visit www.scottpr.com.

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