Trapeze Networks Launches Wireless LAN Road Show in Saudi


Seminars to promote importance of WLAN infrastructure as ICT enabler

December 10, 2007
Trapeze Networks, the award-winning wireless connectivity provider, has recently kicked off a series of seminars on wireless local area network (WLAN) technology throughout the Kingdom of Saudi Arabia (KSA), as part of the company's ongoing efforts to complement KSA's aggressive ICT adoption process. A large turnout distinguished the first seminar, held at the Le Meridian Hotel in Khobar on Saturday, December 08, 2007, while another two seminars are being held today (Monday, December 10, 2007) at the Holiday Inn Riyadh, as well as at the Westin Jeddah on December 12.

"Saudi Arabia's ICT development is growing so fast, however we are finding that many organizations do not have the ICT infrastructure in place to reap the benefits of the technology advancements. We provide the first and only enterprise wireless solutions that enables massively scalable voice over WLAN and other demanding mobile applications, indoors and out, which enables enterprises to deploy advanced mobile applications on a truly enterprise scale and at the lowest cost," said Feras Zeidan, Regional Manager, Trapeze Networks.

The Seminars' Chief Presenter is Dr. Peter Dahl, Channel Training Manager of Trapeze in the EMEA region, who will be discussing Trapeze's WLAN technology, including the 'intelligent switching' architecture. This technology enables customers to combine both centralized and distributed data forwarding based on the needs of the underlying application, resulting in an optimized traffic flow, peak performance and massive scalability to support advanced wireless applications.

"Incorporation of advanced technologies are of great interest to the region's business sector, which is recognizing the importance of collaboration between IT services and business goals. Trapeze Networks can facilitate the region's communications infrastructure by boosting the awareness and usage of wireless solutions; thereby offering expanded service capacity at minimal expense," Zeidan added.

The Road Show is being held only weeks after Trapeze signed a partnership agreement with Gulf Gaihab International (GGI), that will see GGI become Trapeze's value-added distributor in KSA. The deal is expected to further enhance Trapeze Networks' coverage of the Saudi market through GGI's broad customer base.

"As one of Saudi's top 100 companies, we are well versed with the benefits of innovative wireless network solutions and their effect on improving business communications and productivity. This is why we are encouraging all businesses interested in enhancing their ICT capabilities, especially those in the hospitality and education sectors, to attend this valuable event," said Hani Bitar, Business Manager - IT and Communication, GGI.

Trapeze Networks, an industry-leading wireless local area network solutions provider, was established in March 2002 with two simple goals: to provide enterprise-wide seamless mobility and meet network manager and IT staff requirements. More than 2,000 organizations worldwide have adopted the provider's WLAN technology. The company's Smart Mobile wireless solution recently won the 2007 Frost & Sullivan Award for Industry Innovation & Advancement of the Year.

Dr. Peter Dahl is a seasoned network engineer who was formerly a voting member of the IEEE's 802.11 Working Group on wireless local area network standards.

For more information, please visit www.trapezenetworks.com

About Trapeze Networks

Trapeze Networks delivers Smart Mobile(TM) - a ground-breaking approach to wireless networking, enabling organizations to deploy massively scalable mobile applications that leverage their existing infrastructure. Smart Mobile achieves this breakthrough by introducing intelligent switching, the first and only WLAN architecture that optimizes network traffic based on the underlying application. With Smart Mobile intelligent switching, organizations can support the most demanding next generation wireless applications such as toll-quality voice over WLAN for thousands of users, seamless indoor/outdoor mobility, and high-speed networks based on 802.11n - all without requiring expensive forklift upgrades. Trapeze Networks is well-capitalized, with strategic investments from networking industry leaders including Juniper Networks, Motorola, and Nortel Networks. Founded in March 2002, Trapeze is headquartered in Pleasanton, California, with operations in Europe, Japan, and Asia-Pacific. For more information, please visit www.trapezenetworks.com.

For further information, please contact:

Orient Planet, PR & Marketing Communications
P.O. Box 23345, Dubai UAE
Tel: 00 971 4 3988901
Fax: 00 971 4 3988941Email: info@orientplanet.com
Website: www.orientplanet.com

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