SteelCloud Announces Federal Sales Channel Expansion
Increased focus on federal integrator space
HERNDON, Va., Sept. 12 / -- SteelCloud, Inc. (NASDAQ:SCLD), a leading engineering and manufacturing integrator of network centric and embedded computing solutions today announced it has expanded on its sales presence nationally through a manufacturer's representative sales channel. This new sales capability is set to supplement SteelCloud's existing public sector sales force by acting as a commission-based field sales team that positions SteelCloud services and products as custom IT solutions.
"Manufacturer's representatives serve as strategic vehicles for gaining access to key decision makers within major integrator organizations," said Clifton W. Sink, SteelCloud President & CEO. "We believe our alliance with these independent sales firms will generate greater market penetration as well as provide additional insight into market trends, providing another tool for increasing revenue generation within our Integrator segment."
SteelCloud's move toward the use of manufacturer's representatives signals a strong reaffirmation to one of the Company's core business areas - engineering and manufacturing specialized servers for major federal contractors. Currently, the Company has signed agreements with three firms - NewTec Representatives, Northern Computer Sales and James R. Johnson & Associates. These agreements provide SteelCloud with first line indirect, federal sales representation in 20 states in the Mid-Atlantic, New England, Mid-West and Great Lakes regions.
The new agreements will be beneficial for both SteelCloud and the representative firms. The expanded field presence supplies SteelCloud with increased access to sales opportunities within nationally recognized federal contracting companies. In turn, by marketing and selling SteelCloud's solutions oriented services, manufacturer representatives leverage the synergy created by selling related products and services.
SteelCloud is currently seeking manufacturer's representatives for the Southeast and West Coast regions and plans for new representation agreements to be signed over the coming months.
For more information on current or potential in-direct sales possibilities, please contact Peter Cowden, SteelCloud Director of Business Development at 703.674.5575 or at pcowden@steelcloud.com.
About SteelCloud
SteelCloud is an engineering and manufacturing integrator specializing in the development of specialized servers and appliances for federal integrators, software vendors and direct end users. For both its government and commercial clients, SteelCloud serves as a 'Virtual Hardware Division' - enabling customers to realign their program focus on value-added solutions and technological innovation. The Company has cultivated numerous strategic relationships with thought-leading, industry-driving organizations, such as Intel, Microsoft and Novell. These partnerships ensure that SteelCloud specialized servers and services incorporate both current and groundbreaking technological advancements. The Company's ISO 9001:2000 certified Quality Management System ensures commitment to high quality standards and continuous quality improvement in all aspects of its business. Over its 20-year history, SteelCloud has won numerous awards for technical excellence and customer satisfaction. To learn more about the specialized products and services offered by SteelCloud, please visit: www.steelcloud.com or call (703) 674-5500. E-mail: info@steelcloud.com
FCMN Contact: mwalters@steelcloud.com
Source: SteelCloud
CONTACT:Marketing, Isha Yilla of SteelCloud, +1-703-674-5598, iyilla@steelcloud.com
Web site: www.steelcloud.com/
