Sonic Solutions Executives Share Vision for Future of Digital Entertainment


Present at Premier Conferences Discussing the Connected Home, Over-the-Top Entertainment for Retailers, and 3D

NOVATO, Calif., Oct. 19 - Sonic Solutions® (Nasdaq: SNIC) underscored its thought leadership position in the digital entertainment market with today's announcement of its executives' participation in CES Connections Summit, Digital Hollywood, and several other prominent trade shows and entertainment conferences. Sonic Solutions top executives will join industry leaders from content development, consumer electronics, digital services and technology firms to discuss trends in digital entertainment delivery and provide insight into growth opportunities for products and services for the 'connected consumer'.

Sonic CEO Dave Habiger will moderate a panel at Streaming Media West that will explore the evolution of internet-enabled TVs and the impact they have on content owners' business models. Executives from Boxee, TiVo, Samsung, and Western Digital will join in the discussion slated for November 2 in Los Angeles. In January, Mr. Habiger will participate in a panel at the Consumer Electronics Show that discusses how digital entertainment is helping drive development of the connected consumer electronics market.

The battle for the connected living room will be explored by Sonic Chief Technologist Jim Taylor and senior executives with Channel Four, Virgin Media, and TransGaming Inc. during Future of Digital Media Distribution 2010, which takes place in London, England. The conference is hosted by research firm Screen Digest and is considered one of the leading industry conference and networking events for executives working in digital media.

Executive Speaking Calendar Fall/Winter Events

Digital Hollywood Fall
Who: Mark Ely, President of Strategy
What: Panel Discussion, "Over the Top Entertainment Services for the Retail Space"
When: Oct 20, 2010 - 2:15pm
Where: The Loews Santa Monica Beach Hotel, Santa Monica, CA
NASDAQ Opening Bell
Who: Sonic Executives and Strategic Partners
What: Opening Bell Ceremony
When: Oct 21, 2010
Where: New York, NY

The Future of Digital Media Distribution
Who: Jim Taylor, Chief Technologist
What: Panel Discussion, "The Battle for the Connected Living Room"
When: Oct 21, 2010 - 9:45am
Where: Kings Place, Kings Cross, London, UK

Streaming Media West
Who: Dave Habiger, President and CEO
What: Panel Moderator, "Internet-Enabled TVs and the Future of the
Connected Living Room"
When: Nov 2, 2010 - 10:30am
Where: Hyatt Regency Century Plaza, Los Angeles, CA

Digital Hollywood New York
Who: Matt Milne, EVP and General Manager, DivX
What: Panel Discussion, "Over the Top and Everywhere Video to the Consumer"
When: Nov 12, 2010 - 2:15pm
Where: Lighthouse Conference Center, New York, NY

6Sight The Future of Imaging
Who: Matt DiMaria, EVP and General Manager, Roxio
What: Panel Discussion, "What Does Augmented Reality Really Mean?"
When: Nov 16, 2010 - 9:20am
Where: Sainte Clare Hotel, San Jose, CA

CES Connections Summit
Who: Dave Habiger, President and CEO
What: Panel Discussion, "Monetizing Connected Consumer Electronics"
When: Jan 6, 2011 - 12:15pm
Where: South Hall Second Floor, Las Vegas Convention Center, Las Vegas, NV

About Sonic Solutions

Sonic Solutions® (NASDAQ: SNIC) enables digital media from Hollywood to Home. For more than a decade, Sonic products, service, and technology brands including Roxio®, RoxioNow(TM), DivX®, and MainConcept,have fueled home entertainment, powered rich digital media functionality on a range of platforms for a variety of partners, and inspired unique personal media experiences for hundreds of millions of consumers. Sonic technologies are now combining to deliver a universal platform for Hollywood Studios, retailers, consumer electronics manufacturers, and PC OEMs that provides consumers instant access to premium entertainment from virtually anywhere. Sonic Solutions is headquartered in Marin County, California. Learn more at www.sonic.com.

SOURCE Sonic Solutions

CONTACT:
Chris Taylor of Sonic Solutions,
+1-408-367-5231,
chris_taylor@sonic.com

Web Site: www.sonic.com

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