Sapa Profiles Ltd. Selects pVelocity Software


Successful pilot leads to full implementation at UK operation of global aluminum giant

Toronto, Canada - January 4, 2006 - pVelocity Inc., a leading developer of software for profit optimization, today announced that aluminum extruder Sapa Profiles Ltd. has signed a contract for the pVelocity® suite of products. Terms were not disclosed. Sapa Profiles Ltd. is the United Kingdom operation of Sapa AB, one of the world's leading producers of extruded aluminum profiles.

pVelocity Inc. will provide their EnterprisePV and ScenarioPV software modules, plus corresponding professional services. By deploying pVelocity, Sapa Profiles Ltd. will enable their facilities at Tibshelf and Cheltenham, UK to optimize their portfolio of customers and products.

About Sapa AB
Sapa is an international industrial group, which develops and markets value-added aluminum profiles, profile-based components and systems, and heat exchanger strip in aluminum. Sapa has revenues of approximately 14 billion Swedish Krona (US$1.8 billion), with 7,900 employees throughout Europe, USA and China. Sapa is one of Europe´s leading companies within its field, and their customers are found in the transport, building, engineering and telecom industries. Sapa Profiles Ltd. is a five-press operation on two sites, with an installed capacity of over 50,000 tonnes per annum. Please visit www.sapagroup.com

About pVelocity
pVelocity Inc. is a leading provider of profit optimization solutions for manufacturers. The pVelocity suite of products gives complex manufacturers the capability to leverage data from multiple financial and operational systems, and evaluate the impact of competing variables on ROA and profit. pVelocity allows business users to create scenarios balancing price, capacity, and raw material costs to optimize profit. The company has a growing list of prestigious customers with installations in the chemicals and extruded metals industries. With headquarters in Toronto, Canada and offices in the UK, privately-held pVelocity was founded in 2001. Please visit www.pvelocity.com

pVelocity is a registered trademark of pVelocity Inc. in Canada. The Profitability Dash is a registered trademark of pVelocity Inc. in Canada and USA. EnterprisePV and ScenarioPV are trademarks of pVelocity Inc. in Canada.

Media Contact: Michael Neary
pVelocity Inc.
416-493-8000 ext 241
mike.neary@pvelocity.com

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