RedPrairie Acquires BlueCube Software


Milwaukee, WI - RedPrairie Corporation, the world's leading consumer driven optimization company, announced today that it has completed its acquisition of BlueCube Software. The combined company will unify and support all products and services from both organizations within RedPrairie's revolutionary end-to-end E2eTM suite, offering an expanded customer base access to more abundant and rich solution capabilities, deeper retail-specific functionality and wider geographic support. BlueCube Software President Kim Eaton will continue to lead this organization out of Atlanta, under the direction of RedPrairie Company Leader John Jazwiec.

About RedPrairie Corporation

RedPrairie is the world's leading consumer driven optimization company. Built on an advanced Service Oriented Architecture (SOA) developed over the past 10 years, the RedPrairie integrated suite of end-to-end (E2eTM) solutions offers on-demand capabilities to over 25,000 sites worldwide for many of the world's largest companies. With 21 global service sites and standard service methods that have been validated over the last 30 years, RedPrairie provides unparalleled service and support.

For additional information, call 1.877.733.7724, or access www.RedPrairie.com.

RedPrairie Americas Contact:
Renee Truttmann
414-915-6016
renee.truttmann@redprairie.com

Europe, Asia Pac, Middle East and Africa Contact:
Estelle Heime
+44 (0) 1494 486 528
estelle.heime@redprairie.com

United Kingdom:
Sam Henniker
+ 44 (0) 1494 486555
Sam.Horner@redprairie.com

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