Press Release Summary:
Power Transmission Distributors Association releases PTDA Voice of the End Customer report that includes quantitative and qualitative customer responses from 1200 customers of power transmission/motion control products. The report will be presented at PTDA 2018 Industry Summit. The report enables the PTDA members to increase knowledge for targeting and selling the product to end customers through PTDA distributor.
Original Press Release:
PTDA Releases Groundbreaking PTDA Voice of the End Customer Report to Help Members Better Serve Their Customers
Chicago, Ill.—June 29, 2018—According to the newly released PTDA Voice of the End Customer report which includes quantitative and qualitative responses from over 1,200 customers of power transmission/motion control (PT/MC) products from a variety of industries, there are distinct differences in what end customers want from their distributors depending on the type of industry, the role of the person within their company and even their geographic location.
The Power Transmission Distributors Association (PTDA) has made the report and webinar recording available as a free download to its members only, providing them with knowledge to better target and sell to their end customers to ensure that buying through a PTDA distributor member will be an end customer’s channel of choice. In addition, the report’s authors and researchers will be presenting an exclusive distributor-only workshop at the PTDA 2018 Industry Summit to help PTDA members align their value proposition to changing customer needs.
PTDA first vice president, Jim Halverson, manager power products, Van Meter Inc., (Cedar Rapids, Iowa) said, “We have already put this information to use at our company to win more business from end customers. My team has been all over the data. It’s very valuable intel.”
Illustrating the value of the research, more than 30 percent of PTDA member companies participated in a recent webinar which covered some of the key aspects of the findings. The report and webinar are only available to PTDA members. Learn more at ptda.org/Voice. Distributor companies interested in becoming PTDA members can review the qualifications and access an application at ptda.org/Join.
The Power Transmission Distributors Association (PTDA) is the leading global association for the industrial power transmission/motion control (PT/MC) distribution channel. Headquartered in Chicago, PTDA represents power transmission/motion control distribution firms that generate more than $16 billion in sales and span over 2,700 locations. PTDA members also include manufacturers that supply the PT/MC industry.
PTDA is dedicated to providing exceptional networking, targeted education, relevant information and leading-edge business tools to help distributors and manufacturers meet marketplace demands competitively and profitably. For more information, call +1.312.516.2100, visit ptda.org or follow on LinkedIn or Twitter at @PTDAorg.
For more information, please contact:
Ginger Wheeler, Director, Marketing & Communications