Pay By Touch Teams with Opticard Payment Services to Expand Its Payment Processing Solutions
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Alliance to Provide End-to-End Transaction Solution and Increase Sales Opportunities in New Markets
SAN FRANCISCO, March 6 -- Pay By Touch, the leader in biometric payments and personalized marketing, today announced that it has teamed with Opticard Payment Services to expand the scope and capabilities of its payment solutions division. The addition of Opticard's numerous point-of- sale (POS) solutions, including wireless terminals and software designed for the retail and restaurant verticals, will compliment Pay By Touch Payment Solutions' existing products and enable its resellers to offer a more robust solution set.
"We are very excited to broaden our presence in the marketplace and prepare to address new opportunities through this alliance with Opticard," said Ron Carter, President of Pay By Touch Payment Solutions. "The partnership provides our clients the more complete product offering they need in order to meet the demands of their respective markets and to continue to grow their merchant bases."
Pay By Touch Payment Solutions provides end-to-end payment processing solutions for more than 91,000 internet and brick-and-mortar merchants. The division provides faster, more reliable and more secure transactions, while allowing businesses to accept all major types of payments-be they card- present, card-not-present or via automated clearinghouse (ACH).
"Over the past 12 years, we have built an outstanding portfolio of integrated POS and terminal interfaces which work in conjunction with the Opticard front-end platform," said David Ingwersen, President of Opticard Payment Services." We look forward to leveraging our existing POS solutions and expanding our solution set to better service both Pay By Touch and our existing clients."
Opticard's transaction acquiring services securely acquire, format, and route transactions to any processing institution. Its state-of-the-art switching module can accept and format a variety of message formats, which are then transmitted, real-time, to the transaction acquiring host's system for processing.
The combined service will be available to Pay By Touch Payment Solution's resellers in the second quarter of 2007.
About Opticard
Opticard Payment Services, Inc. (www.opticard.com) has been developing innovative tools and solutions to help retail clients introduce and enhance financial and private label card based solutions since 1995. The Opticard platform was developed from the ground up by retailers to meet retailer needs. Our business and technology is entirely focused on providing card based tools and solutions, allowing us to offer unmatched flexibility and service.
About Pay By Touch
Pay By Touch (www.paybytouch.com) is the global leader in biometric authentication, personalized marketing and payment solutions. Already, more than 3.6 million consumers are using Pay By Touch services to identify themselves, make purchases, cash checks and get personalized savings with the touch of a finger. Pay By Touch services are free for consumers to use and available in more than 3,000 retail locations across 44 states, the UK and Singapore. Pay By Touch also provides robust data management and payment processing solutions for ACH (electronic checking), card-present and card-not- present debit and credit transactions for retail clients. Founded in 2002 and headquartered in San Francisco, Pay By Touch employs 800 professionals and holds more than 60 patents worldwide on secure, convenient and cost-effective transaction solutions.
Source: Pay By Touch
CONTACT:
Laura Bakken,
Porter Novelli,
+1-415-975-3323,
Laura.bakken@porternovelli.com, for Pay By Touch
Web site: www.paybytouch.com/
